[Remote] VP, Media Planning at Barkley

Remote

Barkley Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Media, MarketingIndustries

Requirements

  • 8+ years in media planning with a track record of leading, developing, and inspiring high-performing teams
  • Sets a clear strategic vision for clients and ensures every plan, POV, and recommendation ladders up to it
  • Trusted partner to senior clients; connects dots across Strategy, Creative, Data, CRM, and Activation
  • A creative media mind who brings fresh, breakthrough ideas—and coaches the team to push past expected media moments
  • Translates data, audience insights, and competitive intelligence into sharp, actionable strategies
  • Keeps a pulse on team bandwidth and elevates issues early to keep work moving with clarity and momentum
  • A confident communicator who can present complex ideas simply—and represent Media at the most senior levels
  • Stays plugged into media and cultural trends and identifies opportunities that advance client and agency impact
  • Operationally strong: budgets, processes, cross-team workflows, and the details that keep plans buttoned up
  • Brings energy, curiosity, and optimism that fuels better thinking and a strong team culture
  • Bachelor's degree or equivalent in a related field
  • Minimum of 8 years (experience)

Responsibilities

  • Act as a senior client leader, leading a team in the development of Media Strategy & Tactical Media Recommendations that deliver upon client objectives while striving for a high level of creative media thinking
  • Work closely with others across MissionOne Media and BarkleyOKRP client experience teams
  • Partner closely with clients
  • Build senior-level client relationships and use that understanding to ensure media deliverables surpass client expectations
  • Manage team bandwidth and build the business case for team growth
  • Identify gaps in team performance and put together plans for how to level-up team performance
  • Put together & implement plans for long-term team growth and development

Skills

Key technologies and capabilities for this role

Media PlanningMedia StrategyMedia BuyingCRMData AnalyticsRetail MediaSEODigital MarketingStrategic PlanningClient Relationship ManagementTeam LeadershipData Storytelling

Questions & Answers

Common questions about this position

What is the work arrangement for this VP, Media Planning role?

This is a full-time, hybrid position.

What experience is required for this position?

Candidates need 8+ years in media planning with a track record of leading, developing, and inspiring high-performing teams, along with setting a clear strategic vision for clients.

What salary or compensation is offered for this role?

This information is not specified in the job description.

What qualities make a strong candidate for this VP role?

Strong candidates demonstrate curiosity and skepticism, strategic creative problem-solving, initiative and accountability, communication and storytelling, adaptability, and self-development.

What is the team size at MissionOne Media?

MissionOne Media has 200 team members.

Barkley

Full-service marketing and advertising agency

About Barkley

Barkley is a marketing and advertising agency focused on creating modern brands that appeal to today's consumers. The agency works across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients from large corporations to retail and hospitality brands. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. By utilizing deep consumer insights, they develop campaigns that resonate with audiences and keep brands relevant. Their services include experience design, digital platform optimization, influencer activations, and creative campaign development, allowing them to support clients in achieving their business goals, whether launching new products or enhancing consumer engagement. Barkley's unique combination of creativity and data-driven insights sets them apart from competitors, ensuring they stay ahead of market trends.

Kansas City, MissouriHeadquarters
1964Year Founded
$5.1MTotal Funding
MERGERCompany Stage
Consulting, Consumer Software, Consumer GoodsIndustries
501-1,000Employees

Benefits

Health Insurance
Life Insurance
Unlimited Paid Time Off
401(k) Retirement Plan

Risks

Rapid acquisitions may lead to integration challenges and cultural clashes within Barkley.
The merger with OKRP could result in operational inefficiencies and client conflicts.
Investment from a Chicago firm may lead to strategic shifts disrupting current operations.

Differentiation

Barkley is one of the largest independent, employee-owned advertising agencies in the U.S.
The agency combines creativity with data-driven insights for modern consumer engagement.
Barkley's integrated marketing approach spans multiple industries, ensuring brand relevance.

Upsides

Barkley's acquisition of Adlucent enhances its performance media and MarTech capabilities.
The merger with OKRP creates one of the largest independent marketing firms in the U.S.
Barkley's focus on ESG aligns with growing consumer demand for sustainable brands.

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