Baton

Remote Digital Marketing Associate - Mexico

Mexico

Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Position Overview

  • Location Type: Remote
  • Employment Type: Contractor Full-Time
  • Salary: Not specified

Brafton is a leading content marketing firm with offices in Boston, London, and Sydney. They create result-focused strategies and content to drive SEO, social engagement, and leads for their clients. This role is a remote full-time contract position open to candidates throughout Mexico.

Job Summary

Digital Marketing Associates support Brafton's client service teams through data collection, research, and reporting. This role receives significant onboarding and ongoing training as part of Brafton's commitment to employee development.

Responsibilities

  • Conducting specific and industry-leading research to inform client strategies, including:
    • Keyword research
    • Competitor analysis
  • Packaging research to inform strategy and production teams.
  • Creating digestible, compelling, and data-driven reports that provide insight into progress and strategy.
  • Assisting Content Marketing Strategists, Email, PPC, UX, and SEO experts with data for strategies and results.
  • Supporting client link-building strategies.
  • Conducting technical SEO reporting and analysis.
  • Creating, reviewing, and inputting meta data.
  • Conducting and creating comprehensive site health audits and reports.
  • Executing other independent tasks and custom projects.
  • Working in CRMs (such as WordPress) to build out pages, templates, or complete assigned tasks.

Key Success Factors & Requirements

  • Strong working knowledge of:
    • AdRoll
    • Google AdWords
    • Google Analytics
    • Google Search Console
    • Keyword Planner Tool
    • Bing Paid Ads
    • Data Studio
    • MS Office & Google Suite
    • Hubspot
    • Eloqua
    • Pardot
    • SEMRush
    • Ahrefs
    • Clearscope
    • Marketo
    • WordPress
  • Fluency in English.
  • Excellent communication skills (via video phone, email, and in-person).
  • Ability to work at a computer during standard working hours.

Company Information

Brafton is a leading content marketing firm with offices in Boston, London, and Sydney. They create result-focused strategies and content to drive SEO, social engagement, and leads for their clients.

Application Instructions

  • Not specified in the provided text. (Contact Brafton directly for application details.)

Skills

AdRoll
Google AdWords
Google Analytics
Google Search Console
Keyword Planner Tool
Bing Paid Ads
Data Studio
MS Office
Google Suite
Hubspot
Eloqua
Pardot
SEMRush
Ahrefs
Clearscope
Marketo
WordPress

Baton

Marketplace for buying and selling small businesses

About Baton

BatonMarket.com is a marketplace for buying and selling small businesses, providing a user-friendly platform for small business owners and potential buyers. They offer free business valuations by a Chartered Financial Analyst and ensure all listings are verified with financial data, making the buying process more efficient. BatonMarket.com stands out by charging fees to a network of partners for additional services, allowing them to provide essential services at no cost to business owners. Their goal is to facilitate smooth transactions and support small business owners in improving their operations.

Richmond, MassachusettsHeadquarters
2021Year Founded
$5.4MTotal Funding
SEEDCompany Stage
Consulting, Financial Services, Real EstateIndustries
11-50Employees

Benefits

Health Insurance
401(k) Retirement Plan
Unlimited Paid Time Off
Flexible Work Hours
Mental Health Support
Parental Leave

Risks

Emerging platforms like MicroAcquire increase competition in the SMB acquisition market.
Reliance on partner fees may be threatened if partners bypass Baton.
Economic downturns could reduce small business sales, affecting Baton's transaction volume.

Differentiation

Baton offers free business valuations by a Chartered Financial Analyst.
Baton provides verified listings with 3-5 years of financial data.
Baton facilitates productive introductions between buyers and sellers.

Upsides

Baton raised $2.8M, indicating strong investor confidence.
Baton generated 500 free valuations, showing high demand for their services.
Baton leverages AI to offer 4 million business estimates, enhancing valuation accuracy.

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