Product Marketing Manager

Remote

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Software Development, Developer Tools, Web Development, BiotechnologyIndustries

Requirements

Candidates should possess 5+ years of experience in Product Marketing, preferably within developer tools, SaaS, or enterprise software. They require a strong technical acumen, enabling them to understand and communicate complex developer workflows. Proven experience in positioning and launching products, particularly in developer-first or enterprise SaaS markets, is essential, alongside exceptional storytelling and writing skills to craft compelling narratives. Experience collaborating with cross-functional teams, including Product, Engineering, Sales, and Marketing, is also needed, along with a data-driven mindset for analyzing trends and measuring campaign effectiveness.

Responsibilities

The Product Marketing Manager will develop and execute product marketing strategies to drive awareness, adoption, and engagement for StackBlitz and Bolt.new. They will craft compelling messaging and positioning, own go-to-market strategy and execution for new feature launches, create and maintain product collateral, conduct market research and competitive analysis, enable the Sales team with training and content, develop thought leadership content, and collaborate with Engineering and Developer Relations. Furthermore, they will track and analyze key product marketing metrics, iterating on messaging and campaigns based on insights, shaping the story of StackBlitz, driving product adoption, bridging Sales & Product, enhancing customer insights, and building StackBlitz’s presence in the developer community.

Skills

Product Marketing

Go-to-Market Strategy

Messaging and Positioning

Market Research

Competitive Analysis

Sales Enablement

Content Creation

Web Development

Technical Communication

Data Analysis

Cross-Functional Collaboration

StackBlitz

Browser-based IDE for web development

About StackBlitz

StackBlitz provides a browser-based integrated development environment (IDE) for web developers, allowing them to build and debug applications directly in their web browser. This setup eliminates the need for remote servers, resulting in faster performance and improved security, while offering a development experience similar to working locally. The platform serves a diverse range of users, from freelancers to large enterprises, and offers both free and premium subscription services. The free version includes basic features, while the premium Enterprise Edition provides advanced tools for larger teams, including support for non-Chromium browsers and enhanced collaboration options. StackBlitz differentiates itself from competitors by running all computations in the browser, which enhances speed and security. The company's goal is to transform web development by making it more efficient and accessible for developers of all levels.

San Francisco, CaliforniaHeadquarters

2017Year Founded

$7.7MTotal Funding

SEEDCompany Stage

Consumer Software, Enterprise SoftwareIndustries

11-50Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Parental Leave

Remote Work Options

Risks

AI-driven tools like Bolt.new could overshadow StackBlitz's traditional offerings.

Codeflow Beta may not meet user expectations compared to local IDEs like VS Code.

Dependence on major tech partnerships poses risks if collaborations don't yield advancements.

Differentiation

StackBlitz runs computations directly in the browser, enhancing speed and security.

It offers offline editing and real-time application tweaking without page refresh.

StackBlitz supports both free and premium services, catering to diverse developer needs.

Upsides

Increased WebAssembly adoption boosts demand for browser-based IDEs like StackBlitz.

Remote work trends drive demand for cloud-based collaboration tools, benefiting StackBlitz.

Growing popularity of JavaScript frameworks supports demand for StackBlitz's development tools.

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