Product Marketing Manager

Richmond, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Events, Trade ShowsIndustries

Requirements

Candidates should possess a strong understanding of marketing principles and audience engagement strategies across diverse markets, demonstrating the ability to assess market potential and identify inclusive growth opportunities. They should be skilled in building and maintaining collaborative relationships with external partners and stakeholders, with experience aligning marketing efforts with sales strategies, including account-based marketing. Clear communication, analytical skills, and confidence in representing the brand are essential, along with comfort working in cross-functional teams and proficiency with marketing tools and performance reporting platforms.

Responsibilities

The Product Marketing Manager will develop and execute marketing plans for assigned shows, ensuring alignment with the Event Value Proposition (EVP) and portfolio marketing strategies, while identifying market size, penetration, and growth opportunities across key industries and audience segments. They will design and implement strategies to grow and engage target audiences, build and maintain relationships with associations, media, analysts, influencers, and industry bodies, represent the brand at events and lead onsite marketing execution, create detailed marketing plans and objectives for both visitors and exhibitors, collaborate with Sales on enablement and account-based marketing (ABM) initiatives, contribute to persona development, and deepen market knowledge through active participation in external events and industry communities.

Skills

Product Marketing

Marketing Plans

Market Penetration

Audience Growth

Relationship Building

Sales Enablement

Account-Based Marketing

Customer Insights

Event Marketing

Remitly

International money transfer for immigrants

About Remitly

Remitly focuses on international money transfers, helping immigrants send money to their families quickly and securely at lower costs than traditional banks. The company charges transaction fees and earns from the exchange rate margin, offering various transfer options like bank deposits and cash pickups. Remitly enhances user experience through its website and mobile app, allowing real-time tracking of transfers, and engages with immigrant communities by providing helpful resources and educational support. Its goal is to meet the unique needs of immigrants while ensuring fast, affordable, and reliable money transfer services.

Seattle, WashingtonHeadquarters

2011Year Founded

$423.9MTotal Funding

IPOCompany Stage

Fintech, Financial ServicesIndustries

1,001-5,000Employees

Benefits

Continuing Education or Travel Stipend

Office Culture

Flexible PTO, Schedules and Leaves

DEI Learning Opportunities

Community Engagement

Inclusive Benefits

Risks

Swift's integration into banks' channels poses a competitive threat to Remitly.

AI agents' rise may challenge Remitly's operational model in efficiency and cost-effectiveness.

Schall Law Firm's investigation could impact investor confidence and Remitly's reputation.

Differentiation

Remitly focuses on immigrants, offering competitive rates and fast, secure transactions.

The company leverages technology for a seamless user experience via its app and website.

Remitly engages with immigrant communities through content and educational initiatives.

Upsides

Increased digital wallet adoption in key markets expands Remitly's reach to unbanked individuals.

AI agents in operations could reduce costs and improve Remitly's efficiency.

Visa collaboration enhances Remitly's cross-border fund flow services, boosting customer satisfaction.

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