Demandbase

Senior Product Designer - AdTech

United States

Demandbase Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising Technology, B2B, SaaSIndustries

Requirements

Candidates should possess 7+ years of experience designing enterprise-grade digital products, ideally in SaaS, MarTech, or AdTech environments, with demonstrated experience designing programmatic advertising tools, campaign management dashboards, or analytics/reporting platforms. Strong UX and visual design skills, including fluency in interaction design, layout, and information architecture for complex systems are required.

Responsibilities

As a Senior Product Designer, you will own end-to-end design for high-priority product areas—discovery through delivery—with a focus on AdTech-driven experiences, collaborate with Product Management, Engineering, Data Science, and Marketing to define user needs and product requirements, translate complex AdTech workflows into intuitive UX and clean UI, partner with Research to plan and execute studies, create wireframes, prototypes, and design specs using Figma, contribute to the design system, drive cross-functional design reviews, mentor junior designers, and champion a user-centered approach in shaping product vision and priorities.

Skills

AdTech
Data Visualization
UX
Enterprise UX
Performance Analytics
Campaign Orchestration

Demandbase

Account-Based Marketing solutions for B2B enterprises

About Demandbase

Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises. Their platform provides tools that help businesses identify, engage, and convert high-value accounts, focusing on specific clients rather than a broad audience. This is particularly useful for industries with long sales cycles, such as technology and finance. The ABM platform integrates data analytics, personalized advertising, and CRM systems, allowing businesses to tailor their marketing efforts effectively. Demandbase operates on a subscription model, offering customizable access to their platform along with training and consulting services. This approach not only generates revenue through subscriptions but also builds long-term client relationships, setting Demandbase apart from competitors in the marketing technology space.

Key Metrics

San Francisco, CaliforniaHeadquarters
2005Year Founded
$153.7MTotal Funding
DEBTCompany Stage
Consulting, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Mental Health Support
Unlimited Paid Time Off
Paid Holidays
401(k) Retirement Plan
Disability Insurance
Life Insurance

Risks

DemandScience and Terminus merger may increase competition in the ABM space.
Rapid AI advancements require continuous innovation, straining Demandbase's resources.
Global data privacy regulations pose compliance challenges for Demandbase's data analytics.

Differentiation

Demandbase excels in AI-driven account-based marketing for B2B enterprises.
The platform integrates data analytics, personalized advertising, and CRM for targeted marketing.
Demandbase's multi-language support enhances global client engagement and market reach.

Upsides

Demandbase leads in G2 Winter 2025 Reports for account-based advertising and orchestration.
The rise of CTV advertising aligns with Demandbase's B2B-specific CTV solution.
Growing demand for sales-marketing alignment boosts interest in Demandbase's ABM platform.

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