Demandbase

Senior Product Designer - AdTech

United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising Technology, B2B, SaaSIndustries

Position Overview

  • Location Type: Hybrid (San Francisco, CA) / Remote (Considered for qualified candidates)
  • Job Type: Full-time
  • Salary: $163,000 - $245,000 (Base Compensation Range - SF Bay Area)

Demandbase is the leading account-based GTM platform for B2B enterprises to identify and target the right customers, at the right time, with the right message. With a unified view of intent data, AI-powered insights, and prescriptive actions, go-to-market teams can seamlessly align and execute with confidence. Thousands of businesses depend on Demandbase to maximize revenue, minimize waste, and consolidate their data and technology stacks - all in one platform. Demandbase is committed to attracting, developing, retaining, and promoting a diverse workforce. By ensuring that every Demandbase employee can bring a diversity of talents to work, we're increasingly capable of living out our mission to transform how B2B goes to market. We encourage people from historically underrepresented backgrounds and all walks of life to apply. Come grow with us at Demandbase!

About the Role

As we continue to scale our platform, we’re seeking a Senior Product Designer with a strong background in AdTech, data visualization, and enterprise UX to lead key product initiatives from 0→1 and help evolve our user experience across a suite of sophisticated, data-driven tools. This is a high-impact role suited for a strategic design leader who thrives in data-intensive, fast-paced environments and understands the nuances of advertising technology, campaign orchestration, and performance analytics.

Responsibilities

  • Own end-to-end design for high-priority product areas—discovery through delivery—with a focus on AdTech-driven experiences.
  • Collaborate with Product Management, Engineering, Data Science, and Marketing to define user needs, product requirements, and design goals.
  • Translate complex AdTech workflows—such as segmentation, targeting, attribution, and bidding logic—into intuitive UX and clean UI.
  • Partner with Research to plan and execute qualitative and quantitative studies, synthesize insights, and integrate findings into product direction.
  • Create wireframes, prototypes, high-fidelity visuals, and design specs using Figma.
  • Contribute to our design system, ensuring scalable, consistent design patterns across data-heavy, interactive components.
  • Drive cross-functional design reviews, provide and solicit feedback, and align stakeholders across multiple domains.
  • Actively mentor junior designers, fostering a collaborative, high-quality design culture within the team.
  • Champion a user-centered approach in shaping long-term product vision and short-term priorities.

Requirements

  • 7+ years of experience designing enterprise-grade digital products, ideally in SaaS, MarTech, or AdTech environments.
  • Demonstrated experience designing programmatic advertising tools, campaign management dashboards, or analytics/reporting platforms.
  • Strong UX and visual design skills; fluency in interaction design, layout, and information architecture for complex data-driven applications.
  • Proficiency in Figma or similar design and prototyping tools.
  • Experience with design systems and creating scalable UI components.
  • Excellent communication, presentation, and interpersonal skills, with the ability to articulate design decisions and influence stakeholders.
  • Experience working in an Agile development environment.
  • Bachelor's or Master's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.

Skills

AdTech
Data Visualization
UX
Enterprise UX
Performance Analytics
Campaign Orchestration

Demandbase

Account-Based Marketing solutions for B2B enterprises

About Demandbase

Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises. Their platform provides tools that help businesses identify, engage, and convert high-value accounts, focusing on specific clients rather than a broad audience. This is particularly useful for industries with long sales cycles, such as technology and finance. The ABM platform integrates data analytics, personalized advertising, and CRM systems, allowing businesses to tailor their marketing efforts effectively. Demandbase operates on a subscription model, offering customizable access to their platform along with training and consulting services. This approach not only generates revenue through subscriptions but also builds long-term client relationships, setting Demandbase apart from competitors in the marketing technology space.

San Francisco, CaliforniaHeadquarters
2005Year Founded
$153.7MTotal Funding
DEBTCompany Stage
Consulting, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Mental Health Support
Unlimited Paid Time Off
Paid Holidays
401(k) Retirement Plan
Disability Insurance
Life Insurance

Risks

DemandScience and Terminus merger may increase competition in the ABM space.
Rapid AI advancements require continuous innovation, straining Demandbase's resources.
Global data privacy regulations pose compliance challenges for Demandbase's data analytics.

Differentiation

Demandbase excels in AI-driven account-based marketing for B2B enterprises.
The platform integrates data analytics, personalized advertising, and CRM for targeted marketing.
Demandbase's multi-language support enhances global client engagement and market reach.

Upsides

Demandbase leads in G2 Winter 2025 Reports for account-based advertising and orchestration.
The rise of CTV advertising aligns with Demandbase's B2B-specific CTV solution.
Growing demand for sales-marketing alignment boosts interest in Demandbase's ABM platform.

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