Practice Group Lead at Later

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, ConsultingIndustries

Requirements

Leadership experience overseeing multiple Practice Leads and aligning activities with strategic goals
Ability to drive growth, profitability, and positive culture within a digital studio
Expertise in supporting People, Technology, Delivery, and Go-to-Market & Sales activities
Knowledge of establishing and optimizing practice structure, processes, and staffing to meet growth ambitions
Capability to ensure studio practitioners reflect current and near-term demand in competencies and communication
Focus on enabling accelerated business growth within operational and financial parameters

Responsibilities

Define and support Go To Market strategies (GTM) across Practices, collaborating with Marketing and independently to showcase talent and drive growth
Develop and maintain key client relationships, understanding strategic goals/challenges and providing value-added solutions/advice
Pursue new business opportunities, generate leads, proposals, contracts, and expand market share with Commercial team and Microsoft Partner Ecosystem
Enhance Lantern’s reputation and brand through industry events, forums, social media, showcasing capabilities, achievements, and thought leadership
Provide leadership presence internally/externally: ensure projects are properly solutioned, estimated, delivered profitably, and meet client expectations
Attract, develop, and retain top talent by creating positive work environment, providing learning/development opportunities, and recognizing/rewarding performance

Questions & Answers

Common questions about this position

What is the company culture like at Lantern?

Lantern's culture is built on trust, respect, inclusion, and belonging, fostering collaboration among inspired teams while prioritizing colleague well-being, client success, and positive societal impact. They embrace a growth mindset, celebrate excellence, value mentoring, and hold high standards of technical excellence as a Microsoft services partner.

What are the key responsibilities of the Practice Group Lead?

The role involves overseeing multiple Practice Leads to align with strategic goals, driving growth and profitability, fostering positive culture, supporting business development and sales including Go To Market strategies, optimizing practice structure and processes, and ensuring appropriate staffing for demand.

Who does the Practice Group Lead report to?

The Practice Group Lead reports to the Digital Studio Executive (DSE).

What is the salary or compensation for this position?

This information is not specified in the job description.

Is this role remote or does it require office work?

This information is not specified in the job description.

Later

Social media management and influencer marketing tools

About Later

Later provides tools for social media marketing, focusing on helping marketers, brands, and influencers create engaging content and measure their results. Its main products include Later Influence, which automates influencer marketing campaigns and connects brands with influencers; Later Social Media Management, a tool for planning, scheduling, and analyzing social media posts; and Later Link in Bio, which allows users to drive traffic to multiple destinations from a single link in their bio. Unlike many competitors, Later emphasizes a subscription model that offers various service tiers, ensuring continuous updates and support for users. The company's goal is to establish the first "Social Revenue" platform, enabling clients to achieve predictable and measurable returns from their social media activities.

Vancouver, CanadaHeadquarters

2014Year Founded

$3.7MTotal Funding

SEEDCompany Stage

Consumer Software, Consumer GoodsIndustries

1,001-5,000Employees

Practice Group Lead at Later

Requirements

Responsibilities

Questions & Answers

Later

About Later

Benefits

Hybrid work environment

Education & conference budget

Wellness spending account

Flexible hours & work schedule

Technology bonus

Annual company retreat

Vacation & wellness days

Parental leave top-up

Learning & development workshops

Stock options

Risks

Linktree's growth may overshadow Later's Link in Bio tool.

Integration of Mavely could distract from core offerings.

Instagram's video shift may require adaptation of Later's tools.

Differentiation

Later combines influencer marketing and social media management in a unified platform.

The company offers AI-powered social listening tools for actionable insights.

Later's acquisition of Mavely enhances its social commerce capabilities.

Upsides

AI-enhanced search optimizes influencer discovery and ROI for brands.

Social commerce trends offer new monetization opportunities for creators.

Later's partnerships with major social platforms expand its market reach.

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