PR Specialist - Brazil at Binance

São Paulo, State of São Paulo, Brazil

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Blockchain, Cryptocurrency, Finance, TechnologyIndustries

Requirements

Minimum of 3~5+ years of professional PR or media experience
Native level proficiency in Portuguese and at least business level proficiency in English, both written and spoken
Strong in communications and language expression capability
Strong social media sense, comprehension ability in finance and technology related topics. Understanding and experience in blockchain technology is a plus
KOL/influencer management experience
Experienced in media interaction and relationship development
Ability to work collaboratively with multi-functional leads in a matrix organization
Passion for Binance and the mission of the company
Experience working on projects in a fast-paced environment
Strong organizational skills and attention to detail
Maintaining enthusiasm and calm demeanor in stressful situations
An international and inclusive mindset

Responsibilities

Manage and maintain the company's public image including the writing of press releases, KOL briefings, propagation to the media and social media
Build rapport with local/regional tech, finance, and crypto related influencers and media (both traditional and digital)
Select appropriate media/KOL according to respective strategic purposes and coordinate media/KOLs events and interviews to increase positive exposure
Monitor and execute important events, with special emphasis on KOL/media relations and cooperation
Support public affairs, corporate and brand communications initiatives
Track emerging issues
Manage PR agencies to support Comms initiatives and develop communications materials, including story pitches, messaging guidelines, press releases, Q&As, presentations and speeches
Collaborate with cross-functional teams

Skills

Public Relations

Media Relations

KOL Management

Influencer Management

Press Releases

Social Media

Blockchain

Cryptocurrency

Portuguese

English

Communications

Binance

Cryptocurrency exchange for trading and earning

About Binance

Binance is a cryptocurrency exchange platform where users can buy, sell, and trade a variety of cryptocurrencies, including Bitcoin and Ethereum. It offers multiple trading options such as Spot, Margin, and Futures markets, along with a peer-to-peer service for direct transactions. Users can also earn interest on their crypto holdings through Binance Earn and trade NFTs in its marketplace. Binance stands out as the largest crypto exchange by trade volume, aiming to provide comprehensive services for both new and experienced traders.

Valletta, MaltaHeadquarters

2017Year Founded

$9.7MTotal Funding

SERIES_ACompany Stage

Crypto & Web3, Financial ServicesIndustries

5,001-10,000Employees