PR/Marketing Consultant at Global Payments

Frankfurt, Hessen, Germany

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

FinTech, Payments, Financial ServicesIndustries

Requirements

Bachelor's Degree or combination of relevant training and/or experience in lieu of degree
Typically minimum 8 years of relevant experience
Preferred: Marketing service, marketing agency, or financial services experience
Preferred: Sales force and email automation experience
Preferred: Payments industry experience
Broad expertise or unique knowledge (skills/knowledge)

Responsibilities

Manage marketing, advertising, and promotional activities for various products or channels
Measure, enhance, and enrich the position and image of the company through various goals and objectives
Plan and execute day-to-day marketing activities in support of a product, service, or channel
Prepare and adhere to budgets; approve spend up to a given threshold and own/manage the budget aligned with marketing function
Oversee creation and delivery of advertising and marketing materials; ensure brand messages are consistent
Collaborate with sales and product teams to develop strategic partnership activities and implement identified opportunities
Develop marketing approach and participate in general marketing functions requiring regular client contact
Collaborate with business development, customers, product management, sales, and other partners to create client-customized, content-rich marketing collateral (e.g., proposals, corporate communications)
Interpret strategic marketing plans into "big ideas" to extend the company’s brand vision
Drive support of strategic direction, growth, and vision for assigned strategic growth objectives; manage execution of programs; direct client contact
Develop multiple pieces of promotional and advertising materials (e.g., press releases, social and digital media for websites, Twitter, etc.)
Identify new relationship opportunities and develop/manage relationships with internal contacts, external communications consultants, and/or agencies
Meet with internal/external clients to understand strategies and strengthen relationships
Support and develop product promotion and launch strategies
Serve as marketing advocate, communications consultant, and/or liaison for business support/operational units; advise leaders on communications issues and strategic growth; coordinate marketing resources
Develop measures for return on investment (ROI) for marketing projects (e.g., campaigns, internal/external communications, product launches, new business units, acquisitions, RFP/RFI proposals, trade shows/events); evaluate investment against ROI