PR and Brand Activation Specialist at Pangea Money Transfer

Sarai Alamgir, Pakistan

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Real EstateIndustries

Requirements

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field
3-5 years of experience in PR, brand activation, or a similar role, preferably in the real estate industry
Strong understanding of media relations and digital marketing
Excellent written and verbal communication skills
Creative thinking and problem-solving abilities
Ability to manage multiple projects and meet tight deadlines
Proficiency in using PR tools and software, as well as social media platforms
Strong organizational skills and attention to detail

Responsibilities

Develop and implement PR strategies to enhance the company’s image and reputation in the real estate industry
Build and maintain relationships with key media outlets, journalists, and influencers
Prepare and distribute press releases, media kits, and other PR materials
Monitor media coverage and report on PR performance metrics
Handle crisis communication and manage any potential negative publicity
Plan and execute brand activation campaigns to increase brand awareness and customer engagement
Organize and manage events such as property launches, open houses, and promotional events
Collaborate with the marketing team to create compelling content for brand activation, including digital and print materials
Ensure all brand activation activities align with the company’s brand guidelines and objectives
Analyze and report on the effectiveness of brand activation campaigns and suggest improvements
Work closely with the content team to develop engaging and informative content for various platforms, including social media, blogs, and newsletters
Oversee the production of visual and written content for PR and brand activation purposes
Maintain a consistent brand voice across all communication channels
Identify and establish partnerships with relevant industry stakeholders, including developers, architects, and interior designers
Manage sponsorship opportunities that align with the company’s brand values and target audience
Conduct market research to identify trends, opportunities, and challenges in the real estate sector
Use insights from research to inform PR and brand activation strategies
Keep abreast of industry developments and competitor activities

Skills

Media Relations

Digital Marketing

Press Releases

Social Media

Event Management

Crisis Communication

PR Tools

Brand Activation

Pangea Money Transfer

Affordable money transfer services for immigrants

About Pangea Money Transfer

Pangea Money Transfer provides affordable and efficient money transfer services, focusing on immigrants in the United States who need to send remittances to their home countries. The company simplifies the money transfer process through a user-friendly mobile app, allowing users to send money quickly and at lower costs compared to traditional banks. Pangea's app is designed to be intuitive, enabling users to complete transactions in just a few steps. Unlike many competitors, Pangea charges lower fees and offers a referral program that rewards users for inviting friends to join. Additionally, Pangea has launched Pangea Connect to partner with other brands, expanding its reach to more global money senders. The company's goal is to make money transfers effortless and accessible, while also building trust with its users through reliable services.

Chicago, IllinoisHeadquarters

2012Year Founded

$29.8MTotal Funding

EARLY_VCCompany Stage

FintechIndustries

11-50Employees