PPC Specialist | Mid-Senior at Nord Security

Vilnius, Vilnius County, Lithuania

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

CybersecurityIndustries

Requirements

Exquisite understanding and experience in Google Ads, Paid Social channels management (Facebook, LinkedIn, Reddit, etc.) and Google Analytics
Genuine interest in PPC and associated channels
Capability of data analysis and understanding of consequences from optimization actions
Bring ideas and strategies to the table
Be comfortable in a fast-paced environment
Perfect time management skills
Excellent written and spoken English skills
Experience working with large-scale and complex campaigns (bonus)
Previous experience in B2B tech product marketing (advantage)

Responsibilities

Develop and manage PPC campaigns across multiple channels such as Google Ads, Bing Ads, LinkedIn, Reddit, etc
Conduct thorough keyword research, analysis, and optimization to improve campaign performance
Create, implement, and monitor ad copies and creative assets for maximum relevance and engagement
Analyze campaign data and metrics to provide actionable insights and recommendations for improvement
Manage budgets effectively, ensuring optimal allocation for maximum ROI
Perform A/B testing and continuous optimization of ad campaigns to improve conversion rates
Collaborate with the marketing team to align PPC strategies with overall marketing goals and initiatives
Stay updated with industry trends, tools, and best practices in PPC advertising

Skills

Key technologies and capabilities for this role

Google AdsBing AdsLinkedIn AdsReddit AdsFacebook AdsGoogle AnalyticsKeyword ResearchA/B TestingPPC Campaign ManagementData Analysis

Questions & Answers

Common questions about this position

What is the salary range for the PPC Specialist position?

The gross salary range is 2500 - 4700 EUR per month.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What skills are required for the PPC Specialist role?

Key requirements include an exquisite understanding and experience in Google Ads, Paid Social channels management (Facebook, LinkedIn, Reddit, etc.) and Google Analytics, capability of data analysis, and excellent written and spoken English skills.

What is the company culture like in the Marketing department?

The Marketing department is a strong team of professionals and funny people focused on specific roles, collaboration, teamwork, and being data-driven, highly skilled, and human.

What makes a strong candidate for this PPC Specialist role?

Strong candidates have experience with large-scale and complex campaigns and previous experience in B2B tech product marketing, along with a genuine interest in PPC, bringing ideas to the table, and comfort in a fast-paced environment.

Nord Security

Cybersecurity services for individuals and businesses

About Nord Security

Nord Security provides a variety of cybersecurity products aimed at protecting both individuals and businesses from online threats. Their main offerings include NordVPN, which is a virtual private network that ensures secure internet access through advanced encryption and threat protection, making it popular among millions of users. For businesses, NordLayer offers a tailored cybersecurity solution that allows secure access to the internet and company resources while helping organizations comply with various regulations. Additionally, NordLocker is an encrypted cloud storage service that enables users to securely sync, back up, and share files, utilizing strong cryptography for data protection. Unlike many competitors, Nord Security combines multiple cybersecurity services into a single subscription model, making it easier for users to manage their online safety and data privacy.

Vilnius, LithuaniaHeadquarters

2012Year Founded

$194.5MTotal Funding

GROWTH_EQUITY_VCCompany Stage

CybersecurityIndustries

1,001-5,000Employees

Benefits

Health Insurance

Mental Health Support

Professional Development Budget

Flexible Work Hours

Additional Paid Leave

Risks

Emerging VPN providers offering lower prices could erode Nord Security's market share.

Rapid evolution of cyber threats may strain Nord Security's resources.

Expansion into eSIM technology could face regulatory challenges in different countries.

Differentiation

Nord Security offers a comprehensive cybersecurity package with advanced threat protection.

NordLayer provides businesses with secure internet access and compliance support.

NordLocker uses state-of-the-art cryptography for secure cloud storage.

Upsides

Nord Security's partnership with Bango enhances distribution through telecom channels.

The global VPN market is expected to grow significantly, benefiting NordVPN.

Demand for secure remote work solutions boosts Nord Security's business products.

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