Sleeper

Performance Creative Associate (TikTok Ads)

Seattle, Washington, United States

Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, GamingIndustries

Requirements

Candidates should have proven experience creating engaging content for TikTok and a strong understanding of TikTok trends, algorithms, and best practices. Excellent storytelling skills are required, along with the ability to edit the content produced. A passion for sports and familiarity with fantasy sports is strongly preferred, as well as a creative mindset and strong communication and interpersonal skills. The ability to work independently and manage multiple projects simultaneously is also necessary.

Responsibilities

The Performance Creative Associate will develop and produce original TikTok videos that highlight the unique features of the Sleeper app. They will stay ahead of TikTok trends to create timely content and collaborate with the marketing team to execute edgy marketing campaigns. The role involves actively engaging with followers to foster community and monitoring content performance to provide insights for improvement. Additionally, the associate will work closely with influencers, athletes, and content creators to amplify campaigns.

Skills

TikTok Content Creation
Trend Analysis
Storytelling
Video Editing
Audience Engagement
Performance Tracking

Sleeper

Fantasy sports platform with social features

About Sleeper

Sleeper operates a platform for managing fantasy sports leagues, particularly focusing on fantasy football and bracket pools. Users can engage with the platform through features like in-app chat, live game watching, and an easy-to-navigate design, which fosters communication and shared experiences among sports fans. Unlike many competitors, Sleeper does not rely on advertisements for revenue; instead, it offers premium features and services, such as advanced draft modes and customization options, to enhance the user experience. This focus on quality and user engagement has led to significant growth, with over 4 million users and high retention rates. Sleeper's goal is to create a social and immersive fantasy sports environment that keeps users engaged throughout the sports season.

Key Metrics

San Francisco, CaliforniaHeadquarters
2014Year Founded
$67.3MTotal Funding
SERIES_CCompany Stage
Consumer Software, GamingIndustries
51-200Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Retirement Plan

Risks

New fantasy sports platforms with innovative features may erode Sleeper's market share.
Sports betting apps integrating fantasy elements may attract users from Sleeper.
Stricter data protection regulations could impact Sleeper's data-driven features.

Differentiation

Sleeper offers an ad-free experience, unlike many competitors in the market.
The platform includes in-app chat and live game watching for enhanced user interaction.
Sleeper focuses on a premium user experience with advanced draft modes and customization.

Upsides

Increased interest in women's sports offers expansion opportunities for Sleeper.
Blockchain integration can enhance security and transparency for Sleeper users.
The rise of micro-betting could boost user engagement on Sleeper's platform.

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