Senior Director, Performance Creative

Position Overview

• Location Type: Remote-first culture (with office hubs in Los Angeles, Chicago, and New York)
• Job Type: Full Time
• Salary: $135,000 - $175,000 annually (plus benefits and annual performance bonus)

Wpromote is seeking a visionary and hands-on Senior Director, Performance Creative to lead and evolve a critical discipline within their creative organization. This role requires a blend of strategy, leadership, operational expertise, and performance marketing skills. The Senior Director will oversee a cross-functional team, driving the development, testing, scaling, and systemization of creative for dynamic brands. A deep understanding of performance creative, campaign conversion, and innovative approaches, particularly with AI tools, is essential for shaping the future of performance creative at scale.

Company Information

Wpromote is recognized as a "Best Place to Work" by Ad Age and Glassdoor, and Adweek's Fastest Growing Digital Agency. They are committed to building a better, more inclusive work environment with a strong emphasis on work-life balance.

Benefits and Perks:

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!

*This position may be performed remotely in most states within the US, with some exclusions.

Responsibilities

• Overseeing and inspiring the Performance Creative department by setting a clear vision, driving creative excellence, and aligning strategic priorities with client and business goals.
• Leading new business proposals and RFP responses from a performance creative lens, including strategy, pitch materials, and staffing recommendations.
• Partnering with the team in building out Statements of Work (SOWs) that define deliverables, timelines, and KPIs.
• Collaborating with teams on creative strategies and execution.

Requirements

• Deep understanding of performance creative and building campaigns that convert.
• Forward-looking mindset embracing innovation, particularly around AI tools for creative development.
• Experience in strategy, leadership, operations, and performance marketing.

Important Notice: Job Scams

Wpromote recruiting communications will only be sent through official channels via wpromote.com email addresses. Be aware of potential fraudulent postings elsewhere. Wpromote does not require payment or fees during the hiring process, nor do they request sensitive information like Social Security numbers or payment details.

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