[Remote] Paid Media Buyer at Landed

Indonesia

Landed Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Performance Marketing, Media BuyingIndustries

Skills

Key technologies and capabilities for this role

Media BuyingMeta (Facebook and Instagram)YouTubeTikTokAdRollGoogle AdsBudget ManagementAd CopywritingCreative DevelopmentData AnalysisA/B TestingConversion Rate OptimizationPerformance TrackingCampaign OptimizationClient CommunicationIndustry Trend Awareness

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a remote position.

What is the salary for this Paid Media Buyer role?

This information is not specified in the job description.

What skills and experience are required for this role?

Candidates need a minimum of 4 years of experience in media buying, strong focus on Google Ads and Meta campaigns, hands-on experience with YouTube, TikTok, and/or AdRoll, proven budget management skills, and abilities in creative development including ad copywriting.

What is the work environment like at Landed?

The role is in a fast-paced, performance-driven environment requiring a results-oriented professional comfortable juggling multiple platforms and tools.

What makes a strong candidate for this Paid Media Buyer position?

A strong candidate has at least 4 years of media buying experience with a focus on Google Ads and Meta, hands-on platform expertise, budget optimization skills, creative development abilities, and strong communication for stakeholder collaboration.

Landed

Down payment assistance for educators' homeownership

About Landed

Landed helps essential professionals, especially educators, achieve homeownership by providing down payment assistance and homebuying support. Their main service is a shared equity down payment program that allows educators to reach a 20% down payment on a home without income restrictions, making it easier for them to buy homes. Landed partners with schools, real estate agents, and community organizations to offer free homebuying education, competitive property reviews, and personalized support from experts. Unlike other companies, Landed focuses specifically on educators and essential professionals, addressing their unique needs for affordable housing. The goal is to build financial security for educators and strengthen communities by enabling them to live near their workplaces.

San Francisco, CaliforniaHeadquarters
2015Year Founded
$56.7MTotal Funding
SERIES_BCompany Stage
Social Impact, Financial Services, Real EstateIndustries
1-10Employees

Risks

Rising interest rates could reduce demand for Landed's homeownership services.
Increased competition from other proptech companies may erode Landed's market share.
Potential regulatory changes could affect the viability of Landed's shared equity program.

Differentiation

Landed focuses on essential professionals, particularly educators, for homeownership assistance.
The company offers a unique shared equity down payment program without income restrictions.
Landed partners with educational institutions to extend its reach and impact.

Upsides

Landed raised $31 million in Series B funding to expand its services.
The rise of digital mortgage platforms aligns with Landed's tech-savvy educator clientele.
Growing ESG investing trends provide more funding opportunities for mission-driven companies like Landed.

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