Performance Marketing - Media Buyer
ElevenLabs- Full Time
- Junior (1 to 2 years)
Proppel is seeking a Media Buyer to support a US client, a company connecting major North American brands with everyday consumers through exclusive offers. This role is crucial for managing ad strategy and execution across various platforms and contributing to broader marketing initiatives.
Mobile app for managing social benefits
Propel focuses on improving access to social welfare resources for low-income Americans through its mobile app, Providers. This app allows users to easily check their EBT balances without needing to call a customer service number, making it more convenient for them to manage their benefits. Additionally, Providers offers personalized deals, such as coupons and resources, to help users save money, as well as job postings that cater to various schedules, from temporary gigs to full-time positions. Propel distinguishes itself from competitors by specifically targeting the needs of low-income individuals who are often neglected by traditional tech solutions. The company's goal is to enhance the user experience of America's safety net and to raise awareness about critical issues like Medicaid churn, ensuring that users can navigate these challenges effectively.