Nasdaq

Marketing Senior Analyst – Listings

New York, New York, United States

$60,000 – $80,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
InternshipJob Type
UnknownVisa
Marketing, Advertising, BiotechnologyIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing, Business, Economics, or a related field, and demonstrate a strong understanding of marketing automation tools such as Marketo, Outreach.io, and Salesforce. They must also be able to thrive in a global, fluid, fast-paced environment with tight deadlines and multiple priorities, along with an extremely strong attention to detail.

Responsibilities

The Marketing Senior Analyst - Listings will manage all email marketing campaigns, including template designs, distribution lists, and metrics reports, while working closely with teams across Marketing and the Sales team to deploy campaigns and communicate analytics. They will also measure campaign results, collaborate on strategies to convert leads, create and segment email distribution lists, aggregate content for client and prospect communications, and maintain expertise in marketing automation tools. Furthermore, the role involves supporting deployment of crisis communications and working within a CMS to update digital landing pages and upload new content, as well as researching and recommending new marketing technology and best practices.

Skills

Marketo
Outreach.io
Salesforce
Email Marketing
Campaign Management
Metrics Reporting
Lead Conversion
Email Segmentation
Content Aggregation
CMS
Digital Landing Pages
Crisis Communications
Marketing Technology
Best Practices

Nasdaq

Operates electronic stock exchange and financial services

About Nasdaq

Nasdaq operates one of the largest electronic stock exchanges in the world, providing a platform for buying and selling securities. It caters to a wide range of clients, including individual and institutional investors, as well as corporations. Nasdaq offers various financial products and services, such as the Nasdaq Smart Portfolio, which uses advanced analytics to help investors optimize their stock portfolios. Additionally, Nasdaq supports non-financial marketplaces and is recognized for its efforts in sustainable investment practices. The company earns revenue through transaction and listing fees, along with subscription services for its products. Nasdaq aims for global expansion and innovation, with nearly 40 offices around the world.

Key Metrics

New York City, New YorkHeadquarters
1971Year Founded
$9,370.5MTotal Funding
IPOCompany Stage
Data & Analytics, Fintech, Financial ServicesIndustries
5,001-10,000Employees

Risks

Adenza acquisition's high price may affect shareholder confidence and stock performance.
Integration of Metrio's ESG software may face challenges, delaying expected benefits.
Nasdaq's secondary stock offering could lead to stock dilution, affecting shareholder value.

Differentiation

Nasdaq operates one of the world's largest electronic stock exchanges.
Nasdaq offers advanced analytics through its Smart Portfolio for investment optimization.
Nasdaq is a pioneer in sustainable investment practices with a focus on ESG solutions.

Upsides

Nasdaq's acquisition of Adenza expands its financial technology capabilities.
Nasdaq's secondary stock offering could provide capital for strategic investments.
Nasdaq Private Market's Series B financing indicates strong investor confidence.

Land your dream remote job 3x faster with AI