Director | Data Science
MachinifyFull Time
Expert & Leadership (9+ years)
Candidates should possess 5-7 years of relevant marketing experience, with a strategic mindset and a proven ability to thrive in a fast-paced environment. Previous experience working with startups is a significant advantage, and familiarity with the financial, venture capital, or startup industries is preferred. Strong communication skills and the capacity to collaborate effectively within a multidisciplinary team are also essential, along with the ability to manage workload under pressure.
As a Marketing Manager, you will manage and grow the marketing team, lead marketing initiatives including content, social media, PR, website, creative, and analytics. You will execute a marketing strategy to drive brand awareness, engagement, and investments, manage digital marketing efforts, and oversee the editorial calendar encompassing blogs, social media posts, white papers, infographics, and emails. Additionally, you will create a framework for startups' marketing approaches utilizing various channels such as email, social media, paid search, and PR, and communicate effectively with sophisticated audiences.
Equity crowdfunding platform for startups
MicroVentures operates an equity crowdfunding platform that allows both accredited and non-accredited investors to invest in high-growth startups and private market opportunities. The platform simplifies the investment process by providing access to early-stage investment options that were once limited to venture capitalists and institutional investors. MicroVentures generates revenue through a dual-fee structure, where investors pay a fee based on their investment amount, and companies pay a fee to list their fundraising campaigns. Additionally, the company offers educational resources to help investors understand the risks and make informed decisions about equity crowdfunding. This focus on accessibility and education sets MicroVentures apart from its competitors in the fintech market.