Marketing Campaign Specialist at S&P Global

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Energy, Sustainability, TechnologyIndustries

Requirements

Excellent writing and communication skills
Strategic thinker with analytical and problem-solving mindset
Ability to build effective plans based on multiple inputs
Strong relationship-building skills across the organization
Customer-focused attitude with the ability to lead across multiple departments and senior management
Strong planning and organizational skills with attention to detail
Budget management, presentation skills, and understanding of modern marketing tactics
Degree in Business, Marketing, or related field, or equivalent experience in the industry
Proven experience in Marketing or Product Marketing with metals or metals industry
Preferred Qualifications
Expertise in Product and Solution Marketing
Achievement/goal-oriented, collaborative, customer-focused, detailed, persistent, active listener, resourceful, influencer, can-do attitude
Vendor management experience
MBA or MS-Marketing
Experience in Energy, Technology, and Sustainability markets

Responsibilities

Craft and Refine Messaging: Develop and optimize differentiated, values-based customer value propositions and messaging tailored to target personas, industries, products, and solutions
Develop Marketing Strategies & Campaigns: Create and execute go-to-market strategies, comprehensive marketing plans, and execute on campaigns to drive product awareness and develop marketing qualified leads
Create Engaging Content: Produce high-impact marketing materials, including videos, infographics, brochures, and sales enablement tools like pitch decks and FAQs that map company capabilities to customer needs
Enable Sales Success: Equip sales teams with the knowledge, tools, and training to effectively communicate product value
Analyze Metrics: Track, measure, and optimize marketing initiatives based on performance data
Collaborate Cross-Functionally: Work closely with product management and commercial leads to define product marketing strategies and sales enablement materials

Skills

Key technologies and capabilities for this role

Marketing CampaignsGo-to-Market StrategyContent CreationSales EnablementMessaging DevelopmentProduct MarketingMarket AnalysisVideo ProductionInfographicsPitch Decks

Questions & Answers

Common questions about this position

What is the employment type for this Marketing Campaign Specialist role?

The position is full-time.

Is this Marketing Campaign Specialist position remote or office-based?

This information is not specified in the job description.

What key skills are required for the Marketing Campaign Specialist role?

Required skills include excellent writing and communication skills, strategic thinking with an analytical and problem-solving mindset, strong relationship-building skills, and strong planning and organizational skills with attention to detail.

What is the team culture like for this position at S&P Global?

The dynamic global energy expansion and sustainability product marketing team thrives on collaboration and innovation, valuing cross-functional partnerships with research, product management, marketing, sales, and executive leadership to deliver impactful strategies.

What makes a strong candidate for the Marketing Campaign Specialist role?

A strong candidate will have excellent writing and communication skills, a strategic thinker with analytical mindset, strong relationship-building across the organization, and skills in planning, budget management, and presentations, along with deep understanding of energy and technology markets.

S&P Global

Provides financial information and analytics services

About S&P Global

S&P Global provides financial information and analytics to a wide range of clients, including investors, corporations, and governments. The company offers services such as credit ratings, market intelligence, and indices, which help clients understand and navigate the global financial market. S&P Global's products work by utilizing advanced data analytics and research to deliver insights that assist clients in making informed decisions and managing risks. Unlike many competitors, S&P Global has a diverse range of divisions, including S&P Global Ratings and S&P Dow Jones Indices, which allows it to cater to various financial needs. The company's goal is to support clients in driving growth while also committing to corporate responsibility and positive societal impact.

New York City, New YorkHeadquarters

1917Year Founded

IPOCompany Stage

Data & Analytics, Financial ServicesIndustries

10,001+Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Professional Development Budget

401(k) Company Match

Family Planning Benefits

Employee Discounts

Risks

Integration challenges with new acquisitions like ProntoNLP may cause operational issues.

Increased competition from AI-driven platforms like Brooklyn Investment Group.

Dependence on volatile credit ratings market could impact revenue stability.

Differentiation

S&P Global integrates advanced AI tools for superior financial analytics capabilities.

The company offers comprehensive ESG solutions, meeting growing sustainability demands.

S&P Global's diverse divisions provide a wide range of financial services globally.

Upsides

Acquisition of ProntoNLP boosts data analytics and sentiment scoring capabilities.

Rising demand for ESG data enhances S&P Global's market position.

Expansion into India strengthens S&P Global's research and insights offerings.

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