Botanic Tonics

Market Development Manager - West

Remote

$80,000 – $100,000Compensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Goods, Health & Wellness, BeveragesIndustries

Requirements

Candidates should possess 5+ years of CPG sales experience, with a preference for those with knowledge of DSD systems and convenience retail dynamics. They should be a passionate and self-driven sales professional with a proven track record of success in field sales, ideally within the convenience retail space. Comfort with 75% travel across the Western Business Unit is required, along with an entrepreneurial mindset and strong communication skills.

Responsibilities

The Market Development Manager will identify and develop high-potential new markets across the U.S., partnering with the Director of Strategic Partnerships and Commercial Programs to secure new retail partnerships, particularly within the independent and small-chain convenience store channel. They will serve as the frontline brand ambassador in new markets, opening accounts with excellence, working cross-functionally to ensure a smooth handoff of newly opened accounts, and tracking/reporting on sales performance, market feedback, and competitive insights from the field.

Skills

Sales
Market Development
Account Management
Relationship Building
Persuasion
Entrepreneurial Mindset
Fast-Paced Environment Adaptability

Botanic Tonics

Wellness tonic made from kava and plants

About Botanic Tonics

Botanic Tonics offers a wellness tonic that serves as a healthy alternative to alcohol. The tonic is made from kava and other ancient plants sourced from the South Pacific and Southeast Asia, which are known for their relaxing and productivity-enhancing effects. This product is aimed at health-conscious consumers who want to relax and socialize without the negative impacts of alcohol. Unlike many competitors, Botanic Tonics focuses on direct-to-consumer sales through their website, allowing customers to purchase the tonic in various quantities, subscribe for regular deliveries, or buy in bulk. The company emphasizes customer testimonials and word-of-mouth marketing to promote its products. The goal of Botanic Tonics is to provide a natural beverage option that supports relaxation and social interactions.

Santa Monica, CaliforniaHeadquarters
2021Year Founded
VENTURE_UNKNOWNCompany Stage
Food & Agriculture, Healthcare, Consumer GoodsIndustries
51-200Employees

Risks

Increased regulation of kava products due to health concerns.
Rising competition from similar kava-based wellness beverage companies.
Potential supply chain disruptions in the South Pacific and Southeast Asia.

Differentiation

Botanic Tonics offers a unique kava-based wellness tonic as an alcohol alternative.
The company uses traditional plants from the South Pacific and Southeast Asia.
Direct-to-consumer sales model enhances customer engagement and product accessibility.

Upsides

Growing interest in adaptogens and nootropics aligns with Botanic Tonics' offerings.
Sober-curious movement boosts demand for alcohol-free social alternatives.
E-commerce expansion increases market reach for Botanic Tonics.

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