(US) Sr. Manager, Competitive & Market Intelligence
PointClickCareSalary not specified
- Full Time
- Senior (5 to 8 years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Enterprise Software, AI & Automation, Contact CenterIndustries
Requirements
Candidates should possess a Bachelor’s degree in Marketing, Business, or a related field, and have a minimum of 7 years of experience in market research, competitive intelligence, or a related analytical role. Strong analytical and strategic thinking skills are essential, along with the ability to interpret market trends and competitive dynamics. Experience with CCaaS, SaaS, and AI technologies is preferred, as is familiarity with customer relationship management (CRM) systems.
Responsibilities
The Market & Competitive Intelligence Manager will lead the development of a holistic understanding of LivePerson’s competitive landscape by analyzing competitors, market trends, and emerging technologies. They will design and deliver strategic enablement tools such as battlecards and win/loss insights to empower Sales and Customer Success. The role involves establishing repeatable processes for collecting and distributing insights, partnering with Product, Sales, and Marketing leadership to influence messaging and roadmap decisions, and owning the win/loss program to translate deal-level learnings into organizational action. Additionally, the manager will support analyst engagements and shape LivePerson’s market positioning within the AI and automation space.
Skills
Competitive Intelligence
Market Analysis
Strategic Thinking
Business Strategy
Data Synthesis
Market Positioning
AI Technologies
SaaS
CCaaS
Customer Insights
Battlecard Development
Win/Loss Analysis
Cross-functional Collaboration
LivePerson
Digital customer engagement and communication tools
About LivePerson
LivePerson provides businesses with tools to engage with their customers through digital channels. Their main product, LiveEngage, facilitates real-time interactions via live chat, messaging, and AI-driven bots across various platforms like websites, mobile apps, and social media. LivePerson's subscription-based model allows clients to access a suite of tools, including APIs and SDKs, to manage customer interactions and analyze performance. Unlike competitors, LivePerson focuses on enhancing customer experience with features like "click to message" and "click to chat," which enable direct communication from digital platforms. The company's goal is to improve customer service and engagement for businesses, ultimately leading to increased sales and satisfaction.
Key Metrics
New York City, New YorkHeadquarters
1995Year Founded
$40.5MTotal Funding
IPOCompany Stage
Data & Analytics, Consumer Software, Enterprise SoftwareIndustries
1,001-5,000Employees