Sr. Marketing Operations and Analytics Manager
Zip- Full Time
- Junior (1 to 2 years)
Instructure believes in the power of people to grow and succeed throughout their lives. Our mission is to amplify that potential by developing intuitive products that simplify learning, foster meaningful relationships, and inspire individuals to advance in their education and careers. We achieve this by providing smart, creative, and passionate individuals the opportunity to build exceptional solutions.
As the Manager, Marketing Operations, you will be a strategic partner for our Marketing field teams, guiding the lead process, systems, and business intelligence strategy and execution across four teams of our Marketing organization: Events, International Marketing, NORAM HE and Professional Learning, and NORAM K12. You will report to the Director of Marketing Strategy & Operations. In addition to streamlining Marketing field operations, you'll maintain a business-development perspective, identify growth opportunities and collaborate cross-functionally to drive innovation across the organization. To do this you'll work closely with Revenue Operations, Enterprise Systems, Sales, Customer Experience, and Product teams to develop scalable solutions, impact organizational metrics, and ensure alignment with our Go-to-Market strategy.
Leadership & Team Development:
Collaboration & Stakeholder Management:
Operational Management:
Data Analytics, Forecasting & Performance Tracking:
Education technology for teaching and learning
Instructure focuses on enhancing the educational experience for teachers and students through its technology solutions. The main product, Canvas, is a learning management system (LMS) that enables educators to create, manage, and deliver course content effectively. This platform supports various educational institutions, including K-12 schools, universities, and corporate training programs, by providing a user-friendly interface for both instructors and learners. Unlike many competitors, Instructure operates on a subscription model, allowing institutions to access its services and tools for a fee. The goal of Instructure is to empower educators and improve student outcomes by providing effective teaching tools and resources, serving over 30 million users in more than 6,000 organizations globally.