Lifecycle Marketing Manager
BoulevardSalary not specified
- Full Time
- Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, Data & Analytics, AI & Machine Learning, Venture CapitalIndustries
Requirements
Candidates should possess a Bachelor’s degree in Marketing, Statistics, Economics, or a related field, and a minimum of five years of experience in marketing analytics, with a focus on lifecycle marketing. Strong analytical and problem-solving skills are essential, along with proficiency in data analytics platforms and a solid understanding of machine learning models. Experience with A/B testing and experimentation is highly desired, and familiarity with SQL and data visualization tools is required.
Responsibilities
As a Lead Lifecycle Marketing Analyst, you will drive Lifecycle Marketing Analytics forward by tackling key analytics challenges, uncovering insights to enhance channel performance, and developing innovative strategies that improve customer acquisition, engagement, and revenue growth. You will partner with Lifecycle Marketing teams to translate data into actionable business strategies, differentiate LCM from paid media, and contribute to a fast-paced, collaborative environment. Additionally, you will be responsible for monitoring and analyzing customer behavior, identifying opportunities for optimization, and presenting data-driven recommendations to stakeholders.
Skills
Data Analytics
Machine Learning
Lifecycle Marketing
SQL
Statistical Modeling
Data Visualization
Business Strategy
Channel Performance
Customer Acquisition
Customer Engagement
Quizlet
Develops educational tools for students and teachers
About Quizlet
Quizlet develops educational tools designed to inspire and empower students and teachers. It serves over 60 million active users each month and is recognized as one of the top education apps available on iOS and Android. Quizlet's products include various learning tools that help users study and retain information effectively. The platform offers both free and premium subscription services, allowing users to access additional features and resources. Unlike many competitors, Quizlet has a large user base and a strong presence in the education technology market, which enhances its community and resource sharing. The company's goal is to create a significant global impact in education by providing accessible and effective learning solutions.
San Francisco, CaliforniaHeadquarters
2005Year Founded
$60.3MTotal Funding
SERIES_CCompany Stage
Consumer Software, EducationIndustries
501-1,000Employees