Director of Brand Marketing
PropelSalary not specified
- Full Time
- Expert & Leadership (9+ years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries
Requirements
The ideal candidate should possess 10 or more years of experience in brand, content, and social leadership roles specifically within B2B SaaS. They should demonstrate a proven ability to craft and scale a cohesive brand narrative across various channels and formats, along with experience leading teams including video, design, and copy specialists.
Responsibilities
As Head of Brand, Content, and Social Media, the individual will be responsible for defining and evolving the company’s brand identity, visual system, voice, and storytelling principles, overseeing content creation and distribution, and scaling the social media presence to drive awareness, engagement, and reputation. This includes leading the video team, building and executing a content strategy aligned with company objectives, managing day-to-day social media operations, and defining social media KPIs to optimize performance, all while collaborating closely with product marketing and revenue teams.
Skills
Brand Strategy
Visual Identity
Video Storytelling
Content Creation
Social Media Management
Campaign Development
Team Leadership
Branding
Storytelling
Content Marketing
Apollo.io
Sales intelligence and engagement platform
About Apollo.io
Apollo.io provides a platform designed to enhance sales processes and improve outreach for businesses. Its main features include prospecting intelligence, which helps users identify and research potential leads, and enrichment job change alerts that keep databases accurate with extensive data points. The platform also offers sales engagement analytics, allowing users to create multi-channel outreach sequences. Additionally, Apollo.io supports API integrations for data enrichment and custom workflows. Unlike many competitors, Apollo.io focuses on a subscription-based model that offers various pricing tiers, catering to both small businesses and large enterprises. The company's goal is to optimize sales strategies and increase revenue for its clients while ensuring data privacy and security through compliance with industry standards.
Key Metrics
San Francisco, CaliforniaHeadquarters
2015Year Founded
$244.3MTotal Funding
SERIES_DCompany Stage
Enterprise Software, CybersecurityIndustries
1,001-5,000Employees