GTM Media Strategy & Measurement Manager

Position Overview

Fetch is seeking a dynamic and analytically driven GTM Media Strategy & Measurement Manager to join our Go-to-Market team. This cross-functional role will serve as the strategic and analytical backbone for our media offerings, ensuring alignment between data-driven media strategies and the evolving needs of our sales and consumer engagement efforts. If you thrive in fast-paced environments, have strong domain expertise, and are passionate about translating insights into action, we'd love to meet you.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

About Fetch

Every month, millions of people use America’s Rewards App, earning rewards for buying brands they love – and a whole lot more. Whether shopping in the grocery aisle, grabbing a bite at the drive-through or playing a favorite mobile game, Fetch empowers consumers to live rewarded throughout their day. To date, we’ve delivered more than $1 billion in rewards and earned more than 5 million five-star reviews from happy users.

It’s not just our users who believe in Fetch: with investments from SoftBank, Univision, and Hamilton Lane, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.

At Fetch, we value curiosity, adaptability, and the confidence to explore new tools — especially AI — to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next — with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.

Fetch is an equal employment opportunity employer.

Role Responsibilities

• Media Activation: Act as a subject matter expert in media strategy, helping shape campaign and audience targeting approaches that align with business objectives, market dynamics, and user engagement goals.
• Sales Enablement: Equip sales teams with effective materials, including playbooks, case studies, and presentations, to articulate the value of our media and audience offerings.
• Data Analysis & Insights: Leverage SQL and analytics tools to conduct deep performance analyses of campaigns and consumer behaviors. Derive actionable insights to inform optimizations and strategic roadmap discussions.
• Cross-functional Collaboration: Serve as a central hub, collaborating with product, sales, analytics, and marketing teams to ensure smooth execution of strategies. Support alignment on goals, expectations, and timelines.
• Media Measurement Innovation: Help shape Fetch’s media measurement strategy by identifying the right methodologies, signals, and frameworks to quantify media impact across our platform. Partner closely with analytics, product, and marketing teams to inform the development of scalable solutions that demonstrate incrementality, attribution, and full-funnel value for partners.

Ideal Candidate Profile

• Industry Knowledge: 8+ years of experience in media, digital marketing, ad tech, or performance analytics. Familiarity with retail media networks and/or rewards-based e-commerce platforms is a strong plus.
• Analytical Mindset: Proficient in SQL and experienced in turning raw data into compelling stories. Able to confidently present insights and recommendations to stakeholders at all levels.
• Excellent Communicator: Comfortable crafting messaging.