Revenue Operations Specialist - Promotional Measurement

United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Gambling & CasinosIndustries

Requirements

Candidates should possess a Bachelor’s degree in a related field and a minimum of 3 years of experience in business analytics, marketing science, or operations. Strong proficiency in SQL and data visualization tools such as Tableau, Sigma, and Looker is required, along with experience evaluating A/B tests, campaign lift, or other experiment methodologies. Familiarity with revenue or promotional metrics in digital consumer or gaming businesses is a plus.

Responsibilities

As a Revenue Operations Specialist, you will lead the implementation and business-wide adoption of DraftKings’ new promotional measurement framework, investigate and analyze the performance of promotional campaigns, generate actionable insights to drive improvements, propose new frameworks and tools, and collaborate with cross-functional stakeholders to align measurement goals and communicate promotional success.

Skills

SQL

Data Visualization

Data Analysis

Campaign Performance Evaluation

Customer Behavior Analysis

Operational Strategy

DraftKings

Online platform for fantasy sports and betting

About DraftKings

DraftKings operates in the online gaming and entertainment industry, focusing on daily fantasy sports, sports betting, and online casino games. Users can engage in daily fantasy sports contests for cash prizes, place bets on various sports events, and play casino games like slots, blackjack, roulette, and poker. The platform also includes a marketplace for digital collectibles, allowing users to buy, sell, and trade NFTs of celebrities. DraftKings ensures compliance with gaming regulations, providing a secure environment for its users. Unlike many competitors, DraftKings offers a diverse range of gaming options and revenue streams, attracting a wide audience of sports fans, gamblers, and digital collectors. The company's goal is to create a comprehensive and safe platform for users to enjoy various gaming activities and digital asset trading.

Boston, MassachusettsHeadquarters

2012Year Founded

$911.4MTotal Funding

IPOCompany Stage

Crypto & Web3, GamingIndustries

1,001-5,000Employees

Benefits

Performance Bonus

Company Equity

Risks

Class action lawsuit for alleged unlawful account termination could damage reputation.

Accusations of collusion with FanDuel may lead to antitrust investigations.

Sportsbook+ in New York may face regulatory scrutiny over its subscription model.

Differentiation

DraftKings offers a unique combination of fantasy sports, sports betting, and online casino games.

The company has ventured into the NFT market, expanding its digital collectibles offerings.

DraftKings ensures a secure gaming environment through compliance with gaming authorities.

Upsides

Partnership with Delta Air Lines could open new revenue streams through in-flight gaming.

Launch of Sportsbook+ in New York offers enhanced odds, attracting more subscribers.

Entry into the NFT market taps into the growing digital collectibles trend.

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