Growth - Performance Marketing & Growth Optimizations at OpenAI

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

AI, TechnologyIndustries

Requirements

8+ years of experience in growth marketing, performance marketing, or growth product management, ideally in high-growth tech
Proven ability to launch, scale, and optimize paid channels at significant budgets
Strong analytical skills and proficiency with measurement tools (Google Analytics, internal BI tools, experimentation platforms)
Experience with AI-driven marketing tools, creative ops engineering, and workflow automation
Familiarity with engineering concepts and ability to work with technical teams to ship growth and martech infrastructure
A test-and-learn mindset and comfort with fast-paced, ambiguous environments
Excellent cross-functional communication skills and stakeholder management experience

Responsibilities

Designing and executing global paid acquisition campaigns across multiple channels (search, social, influencer, programmatic, emerging formats) to drive high-quality user growth
Leading growth experiments and A/B testing - defining hypotheses, setting up measurement frameworks, enhancing conversions, and translating insights into scalable playbooks
Partnering with engineering and data science to build, test, and refine growth tooling, creative ops automation, and optimization algorithms
Managing full-funnel performance metrics, from reach/engagement to LTV/CAC, and identifying new opportunities for efficiency and scale
Developing AI-native workflows that transform how we scale, reach, personalize bringing users from out-of-product experiences to in-product entry points and LTV-optimized user journeys
Build AI-first creative systems, collaborating with design to rapidly prototype and test high-performing assets
Expanding growth channels and market coverage, with attention to localization and regional performance nuances
Driving influencer and creator partnerships as part of the paid and organic growth mix
Collaborating with product teams to improve in-product conversion and onboarding flows
Developing and refining our attribution models, marketing tech stack, and automation processes to ensure we’re always optimizing for maximum impact

Skills

Key technologies and capabilities for this role

Performance MarketingPaid AcquisitionSearch AdsSocial AdsInfluencer MarketingProgrammatic AdvertisingA/B TestingGrowth ExperimentsLTV/CACCreative Ops AutomationAI WorkflowsOptimization Algorithms

Questions & Answers

Common questions about this position

What is the salary for this Growth Marketing role?

The salary is $265K.

Is this position remote or hybrid, and where is it located?

This role is hybrid, based in New York, NY, with a work model of 3 days in the office per week. Relocation assistance is offered to new employees.

What skills and experience are required for this position?

Candidates need 8+ years in growth marketing, performance marketing, or growth product management, proven ability to launch and scale paid channels at significant budgets, strong analytical skills with tools like Google Analytics and experimentation platforms, and experience with AI.

What is the team culture like for the Growth team at OpenAI?

The team thrives on rapid testing, rigorous measurement, and creative problem solving, while keeping user value at the center of decision-making. They work cross-functionally with product, engineering, design, data science, finance, and marketing.

What makes a strong candidate for this Growth Marketing role?

A strong candidate has 8+ years in growth or performance marketing in high-growth tech, experience scaling paid channels at significant budgets, strong analytics skills, and familiarity with AI, enabling them to design campaigns, run experiments, and build AI-native workflows.

OpenAI

Develops safe and beneficial AI technologies

About OpenAI

OpenAI develops and deploys artificial intelligence technologies aimed at benefiting humanity. The company creates advanced AI models capable of performing various tasks, such as automating processes and enhancing creativity. OpenAI's products, like Sora, allow users to generate videos from text descriptions, showcasing the versatility of its AI applications. Unlike many competitors, OpenAI operates under a capped profit model, which limits the profits it can make and ensures that excess earnings are redistributed to maximize the social benefits of AI. This commitment to safety and ethical considerations is central to its mission of ensuring that artificial general intelligence (AGI) serves all of humanity.

San Francisco, CaliforniaHeadquarters

2015Year Founded

$18,433.2MTotal Funding

LATE_VCCompany Stage

AI & Machine LearningIndustries

1,001-5,000Employees