Growth Marketer - Belgium at Atlan

Spain

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, InsuranceIndustries

Requirements

Expertise in digital marketing channels (SEA, Meta, LinkedIn, SEO, Email marketing)
Ability to adapt strategies from main markets to Belgium's unique characteristics
Understanding of the Belgian healthcare landscape, cultural nuances, and health insurance differences
Experience in developing targeted campaigns for specific customer segments
Skills in designing and executing growth experiments to validate hypotheses
Capability to create and test ad creatives, messaging, and landing pages resonant with Belgian audiences
Proficiency in data-driven optimization of campaign performance, conversion rates, and ROI
Experience collaborating with design, content, Product, and Sales teams
Ability to manage budget allocation, performance tracking, and reporting
Skills in testing and validating new channels and tactics

Responsibilities

Ownership and optimization of digital marketing channels (SEA, Meta, LinkedIn, SEO, Email marketing)
Development of targeted campaigns for specific customer segments in the Belgian market
Design and execution of growth experiments to validate hypotheses and unlock new opportunities
Creation and testing of ad creatives, messaging, and landing pages that resonate with Belgian audiences
Data-driven optimization of campaign performance, conversion rates, and ROI
Collaboration with design, content, Product, and Sales teams for integrated growth initiatives
Management of budget allocation, performance tracking, and reporting
Testing and validation of new channels and tactics as growth levers
Drive sustainable and scalable growth for Alan Belgium
Full ownership of Belgium's growth strategy and paid channels

Questions & Answers

Common questions about this position

What is the employment type for this Growth Marketer role?

This is a full-time position.

Where is this Growth Marketer role based?

The role is for Belgium and focuses on scaling acquisition efforts in the Belgian market.

What skills are needed for the Growth Marketer position?

The role requires expertise in growth marketing, ability to adapt strategies from the main market to Belgium's unique characteristics, and developing tailored strategies, along with understanding the Belgian market.

What is the company culture like at Alan?

Alan's culture emphasizes mission-driven focus on member health, champions of excellence with high standards, distributed ownership, radical transparency, optimistic collaboration, empathetic feedback, bold creativity, and disciplined execution with simplicity.

What makes a strong candidate for this Growth Marketer role?

A strong candidate is a dedicated growth marketing expert who can adapt proven strategies to Belgium, develop tailored approaches, and work closely with the local acquisition referent while deeply understanding the Belgian market.

Atlan

Unified platform for data management and collaboration

About Atlan

Atlan offers a platform for data management that helps teams access and understand their data while promoting collaboration. Its unique data catalog organizes metadata, reducing data silos and integrating with various industry tools to create a comprehensive data stack. The company uses a pay-as-you-go revenue model, making it flexible for businesses of all sizes, and is known for its strong customer service with quick response times. Atlan's goal is to streamline data management processes, enhancing data accessibility and collaboration for organizations.

Singapore, SingaporeHeadquarters

2019Year Founded

$195.5MTotal Funding

SERIES_CCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

201-500Employees

Benefits

Remote Work Options

Risks

Emerging startups with similar capabilities could dilute Atlan's market share.

Rapid AI evolution may require Atlan to invest heavily in R&D.

Over-reliance on key partnerships poses risks if terms change or dissolve.

Differentiation

Atlan offers a unique data catalog that organizes and activates metadata effectively.

The platform integrates seamlessly with tools like Slack, Snowflake, and Tableau.

Atlan provides a personalized, collaboration-first experience for data management.

Upsides

Atlan raised $105M in Series C funding, boosting its valuation to $750 million.

The demand for data democratization tools is increasing, benefiting Atlan's offerings.

Growing interest in AI and machine learning enhances Atlan's data processing capabilities.

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