Field Marketing Manager, EMEA

London, England, United Kingdom

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing & Advertising, Software & TechnologyIndustries

Requirements

The ideal candidate should possess 5+ years in field marketing or demand generation, familiarity with ABM strategy (1:1, 1:few), segmentation, and campaign targeting, and experience marketing to an engineering audience or working within the devtools or cloud computing industry. Strong analytical skills and excellent project management skills are also required, along with strong communication and interpersonal skills.

Responsibilities

As the Field Marketing Manager, EMEA, you will own end-to-end campaign execution for the Nordics, Benelux, and Southern Europe, translating integrated programs and GTM priorities into local experiences and activations. You will plan, manage, and execute hosted and third-party events, leverage segmentation and ICP insights to tailor programs, partner with Product Marketing, Sales, and RevOps, support funnel acceleration initiatives, track and analyze performance metrics, and maintain a regional calendar of events. Additionally, you will travel up to 40% of the time to support on-the-ground execution across the region.

Skills

Field Marketing

Demand Generation

ABM Strategies

Account Segmentation

ICP Targeting

Event Planning

Trade Shows

Partner Activations

Campaign Management

Cross-functional Collaboration

Pipeline Development

Vercel

Platform for building and deploying web applications

About Vercel

Vercel provides a platform for developers and businesses to build, deploy, and manage modern web applications. Its services include tools that enhance image and video workflows using AI features like smart cropping and object detection. Vercel simplifies the complexities of serverless architecture, allowing for global content delivery without extra infrastructure. The company ensures high security and uptime with features such as automatic HTTPS and DDoS protection. Unlike competitors, Vercel focuses on a managed global rendering layer and offers a subscription-based model tailored to various client needs, from individual developers to large enterprises. The goal of Vercel is to empower developers to create efficient and secure web applications.

San Francisco, CaliforniaHeadquarters

2015Year Founded

$547.6MTotal Funding

SERIES_ECompany Stage

Consumer Software, Enterprise Software, AI & Machine LearningIndustries

501-1,000Employees

Benefits

Health Insurance

Stock Options

Company Equity

Professional Development Budget

Unlimited Paid Time Off

Remote Work Options

Home Office Stipend

Risks

Increased competition in the cloud application platform space threatens Vercel's market share.

Rapid AI evolution may outpace Vercel's current offerings, risking competitive edge loss.

Reliance on a subscription model could be risky during economic downturns.

Differentiation

Vercel offers a managed global rendering layer for modern web applications.

The company provides advanced AI-powered tools for image and video optimization.

Vercel's platform supports full lifecycle media management with auto-tagging and access control.

Upsides

Vercel secured $250 million in Series E funding for growth and platform development.

The introduction of V0 enhances Vercel's offerings in AI-driven web development.

Recognition as a Visionary in Gartner's Magic Quadrant boosts Vercel's market position.

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