Demand Generation Specialist
MedelyFull Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
The Demand Generation Associate should have 2-4 years of Demand Generation experience, 1-2 years of Salesforce experience, strong collaboration and project management skills, experience tracking and reporting on campaign performance, strong critical thinking and analytical skills, and the ability to be flexible and pivot in a fast-paced environment. Experience with various martech platforms, such as Qualified/Drift, Sendoso, and Asana, is also required, along with comfort in Salesforce and B2B experience.
As a Demand Generation Associate, the role involves managing Qualified ChatBot execution by working with revenue operations managers to update workflows, keeping sales teams informed, and optimizing the channel through reporting and recommendations. Additionally, the role includes managing Direct Buy channel execution by maintaining a calendar, managing Asana tickets, ensuring lead submissions, working with vendors, and reporting on channel performance. Finally, the role involves supporting inbound and outbound sales teams with gifting platform campaign builds and troubleshooting questions, driving pipeline and revenue, optimizing campaigns, and ensuring channels are aligned with the sales team.
Partnership automation platform for businesses
Impact.com specializes in partnership automation within the digital marketing and advertising sector. The company provides a software platform that enables businesses to manage and optimize various types of partnerships, including affiliates and influencers. This platform automates key processes such as tracking, reporting, and payment processing, which helps clients save time and resources while focusing on growth strategies. Impact.com differentiates itself from competitors through its extensive global presence, with offices in major cities around the world, allowing for localized support. The company's goal is to help enterprises and large organizations scale their growth effectively through efficient partnership management, with a revenue model based on subscription fees for access to its SaaS platform.