Director, Strategic Marketing Engagement

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare Technology, Pharmacy BenefitsIndustries

Requirements

Candidates should possess 5+ years of experience in healthcare, PBM, health tech, or benefits consulting, with required experience working with or directly within national consulting firms such as PSG, Mercer, Aon, Lockton, or WTW. Strong understanding of the pharmacy benefit ecosystem and the influence of consultants and brokers in the purchasing process is essential, along with excellent relationship-building, communication, and presentation skills.

Responsibilities

The Director of Strategic Market Engagement will build and manage relationships with key benefit consultants, brokers, and market influencers, educating the market on RxSense’s capabilities and serving as a liaison between stakeholders and internal teams. This role will also involve tracking and analyzing competitor offerings, monitoring industry trends, and identifying opportunities for RxSense to differentiate and innovate, while partnering with Sales and Marketing to align messaging and positioning with buyer priorities and market dynamics.

Skills

Healthcare industry knowledge

Pharmacy benefits expertise

Market engagement

Sales acumen

Strategic positioning

Stakeholder engagement

Healthcare consulting

Brokers and influencer relations

RxSense

Pharmacy benefits management technology solutions

About RxSense

RxSense provides technology solutions for the pharmacy benefits management (PBM) industry, focusing on simplifying and optimizing the management of pharmacy benefits and claims. Its main product is an enterprise platform that integrates real-time business intelligence and analytics, allowing PBMs to gain actionable insights and make informed decisions to improve their operations. This platform is modular, enabling clients to customize their use and enhance care delivery. RxSense differentiates itself from competitors by offering APIs that ensure interoperability between different systems, complying with industry standards. The company's goal is to transform the PBM industry by providing tools that enhance efficiency and empower clients with timely data and insights.

Boston, MassachusettsHeadquarters

2015Year Founded

GROWTH_EQUITY_VCCompany Stage

Data & Analytics, HealthcareIndustries

201-500Employees

Risks

Increased competition in the PBM space may pressure RxSense to innovate rapidly.

Partnership with Walgreens may expose RxSense to regulatory challenges.

Investment from Parthenon Capital could lead to strategic shifts causing internal disruptions.

Differentiation

RxSense offers a modular platform with real-time analytics for PBMs.

The company provides APIs compliant with FHIR and NCPDP standards for interoperability.

RxSense's platform delivers actionable insights for data-driven decision-making in pharmacy benefits.

Upsides

Partnership with Walgreens enhances consumer access to prescription discounts nationwide.

Growing demand for cloud-based healthcare solutions aligns with RxSense's offerings.

Collaboration with Scipher Medicine integrates precision medicine into pharmacy benefits management.

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