Director, Product Marketing at Hive

Vancouver, British Columbia, Canada

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CA$160,000 – CA$200,000Compensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, MarketplaceIndustries

Skills

Key technologies and capabilities for this role

Product MarketingGTM StrategiesStorytellingPositioningMessagingLeadershipTeam ManagementPLGMarket ResearchCompetitive IntelligenceContent CreationB2B SaaS

Questions & Answers

Common questions about this position

What is the salary range for the Director, Product Marketing role?

The salary range is CA$160K - CA$200K.

Is this a remote position or does it require office work?

The role provides a dedicated desk in the Vancouver, BC HQ and includes a $20-per-day commuter benefit for days worked in the HQ, indicating an in-office requirement.

What are the required skills for this position?

Required skills include 10+ years of product marketing experience, proven ability to develop and execute GTM strategies that drive revenue growth, exceptional storytelling, positioning, and messaging skills, strong leadership and team management experience, and expertise in enterprise and product-led growth (PLG) strategies.

What is the company culture like at Hiive?

Hiive offers an engaging social calendar with bi-weekly catered lunches, Friday bars, team workouts, annual parties, onsite retreats, team-building events, and networks like Hiive Womens’ Network, along with perks like a stocked fridge, onsite gym, and rooftop amenities at their Vancouver HQ.

What makes a strong candidate for this role?

A strong candidate has 10+ years of product marketing experience, proven GTM strategy execution driving revenue, strong leadership skills, and expertise in enterprise/PLG strategies; preferred experience in tech, marketplaces, B2B SaaS, venture capital, and scaling teams in fast-growth environments.

Hive

Provides AI models and APIs for search

About Hive

Hive offers advanced artificial intelligence models through APIs that enhance search capabilities, such as visual similarity and text-to-image search. Their deep learning models can accurately classify content and generate images and text, making them valuable for industries like sports and marketing. Hive differentiates itself with high standards of information security, holding ISO 27001:2022 and SOC Type 2 certifications. The company's goal is to empower businesses by providing AI solutions that improve their operational efficiency and decision-making.

San Francisco, CaliforniaHeadquarters

2013Year Founded

$138.3MTotal Funding

SERIES_DCompany Stage

Consumer Software, AI & Machine LearningIndustries

201-500Employees

Benefits

Competitive Pay

Equity

Comprehensive Insurance

Catered Meals

Corporate Gym Membership

Risks

Emerging competition from OpenAI's GPT-4 could challenge Hive's content moderation market.

TrueMedia's collaboration with Microsoft may threaten Hive's AI-generated content detection.

Free AI-powered tools like TrueMedia's deepfake detector could reduce demand for Hive's services.

Differentiation

Hive offers a comprehensive suite of pre-trained AI models for diverse applications.

The company provides turnkey software solutions powered by proprietary AI models and datasets.

Hive's technology supports platform integrity, brand protection, and context-based ad targeting.

Upsides

Hive's collaboration with Virgin Money shows potential in the real estate and energy sectors.

Growing demand for AI-powered content moderation boosts Hive's market opportunities.

Hive's Intelligent Search services enhance content discovery and moderation capabilities.

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