KnowBe4

Director of Inbound Marketing (Remote)

Remote

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, Security awareness training, Marketing & AdvertisingIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing or a related field, or equivalent work experience, and a minimum of three years of experience managing teams focused on websites, SEO/paid search, and organic/paid social media.

Responsibilities

The Director of Inbound Marketing will manage inbound marketing team members and processes to achieve company goals for brand awareness, demand generation, and opportunity creation, execute strategy for inbound marketing channels such as website/blog strategy, SEO, paid search, and social media, oversee expansion of websites including knowbe4.com and other websites, measure and optimize inbound marketing programs using data and reports, identify and evaluate new marketing programs and vendors, collaborate with marketing team members to maintain brand consistency, review and approve promotional content, stay informed about digital marketing trends, identify and manage marketing agencies and platforms, and provide recommendations regarding employee management.

Skills

Inbound marketing
SEO
Paid search
Social media
Website management
Traffic analysis
Conversion optimization
CRM data analysis
Personalization
Heat mapping

KnowBe4

Security awareness training and phishing simulations

About KnowBe4

KnowBe4 provides security awareness training and simulated phishing exercises to help organizations combat social engineering threats. Their platform is designed to be easy to use and can be quickly implemented, allowing IT professionals to deploy training programs faster than many competitors. The service includes a variety of training modules and phishing simulations that are accessible through a subscription model. A dedicated Customer Success team supports clients during the onboarding process, ensuring a smooth transition without requiring extra consulting time. The main goal of KnowBe4 is to enhance the security posture of businesses by educating employees about potential cyber threats.

Key Metrics

Clearwater, FloridaHeadquarters
2010Year Founded
$390.1MTotal Funding
IPOCompany Stage
Enterprise Software, CybersecurityIndustries
1,001-5,000Employees

Benefits

Financial Security - 3.5% 401k Matching, Company-wide Monthly Bonuses Up To $2,000 A Month, Employee Referral Bonuses, Employee Stock Purchase Program
Health and Wellness - Fully Paid Medical Insurance, Vision and Dental Plans, FSA (Flexible Spending Account), Free Gym Benefits Through Classpass, Virtual Yoga Classes, Free Fresh Fruit Delivered Weekly
Vacation, Time Off and Leave - Open Paid Time Off, National Holidays, Fully Paid Military Leave
Continuing Education - Tuition Reimbursement Up To $5,250 A Year, Certification Completion Bonuses Up To $10,000 A Year
Remote Work Options
Supporting Families - 8-weeks Fully Paid Parental and Adoption Leave, Breast Milk Shipping for Traveling Parents, Adoption Assistance, Fertility Assistance, Knowster Parents Employee Resource Group
On-site Life Coach

Risks

Emerging cybersecurity firms with similar AI-driven solutions may erode KnowBe4's market share.
Rapid evolution of AI-generated phishing attacks may outpace KnowBe4's defense capabilities.
Economic downturns could challenge subscription-based revenue models due to budget cuts.

Differentiation

KnowBe4 offers the world's largest security awareness training and simulated phishing platform.
The platform is user-friendly, intuitive, and scalable for busy IT professionals.
KnowBe4's rapid deployment is often twice as fast as competitors' solutions.

Upsides

Increased demand for cybersecurity training due to remote and hybrid work environments.
Growing interest in gamified learning enhances engagement in security awareness programs.
AI integration in cybersecurity tools predicts and prevents phishing attacks effectively.

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