Senior Director of Marketing - Remote

Position Overview

• Location Type: Remote
• Job Type: Full-time
• Salary: Not specified

Prevail Legal is a well-funded startup revolutionizing legal proceedings with its innovative platform for remote, in-person, and hybrid legal activities. We are seeking a Senior Marketing Director to lead our creative services, communications, and advertising efforts. This high-visibility, remote role reports directly to the CEO and is responsible for managing the Creative & Marketing team, developing and implementing marketing plans to achieve sales and retention goals, and enhancing brand recognition.

Requirements

• Proven experience working in the legal tech industry.
• Bachelor's Degree in Marketing or Communications; Master's degree highly preferred.
• Minimum of 8 years of experience in a marketing department.
• Strong analytical skills for reviewing business KPIs and optimizing campaigns.
• Proficiency with Google Analytics, Mailchimp, and similar tools.
• Experience marketing SaaS products in a B2B environment.
• Experience developing and implementing SEO programs and email marketing campaigns.
• Excellent written and verbal communication skills, with experience presenting to high-level audiences.
• Ability to manage multiple priorities and meet tight deadlines in a team environment.
• Demonstrated success in meeting project deliverables and implementing complex initiatives.
• Demonstrated leadership qualities, high standards of competence, integrity, and professionalism.
• Decisive leader capable of leading and empowering teams to develop impactful strategies and action plans.
• Experience in start-up environments.

Responsibilities

• Create, implement, and oversee strategic B2B go-to-market initiatives to surpass lead generation goals.
• Initiate inbound marketing campaigns to acquire fresh leads.
• Collaborate with the executive team to align marketing strategies with business objectives and product development.
• Monitor and analyze marketing metrics across channels, overseeing reports and dashboards, and providing data-driven recommendations.
• Develop creative strategy and oversee the execution of marketing deliverables (digital/print brochures, PowerPoint templates, email campaigns, mobile communications, display ads, event displays).
• Establish, maintain, and build the company’s brand across print, online, and experiential platforms, ensuring adherence to brand guidelines.
• Manage key digital marketing platforms (LinkedIn, Facebook, Instagram, etc.).
• Manage marketing analytics tools.
• Manage and develop direct reports.
• Perform other related duties as assigned.

Company Information

Prevail Legal is a San Francisco-based startup with a diverse, nationwide workforce. Our platform combines secure video conferencing with intuitive tools for legal proceedings, aiming to modernize court reporting, testimony management, trial preparation, and video evidence usage. We foster a dynamic work environment that encourages collaboration and growth, seeking to disrupt the legal industry.

Why Join Us

• Opportunity to work at the forefront of gen-AI technology.
• Collaborate with a passionate, talented team dedicated to innovation.
• Competitive salary, comprehensive benefits, and equity options.
• Flexible working environment with opportunities for professional growth and leadership development.

Benefits

• Comprehensive medical, dental, vision, and 401(k) plans.
• Paid Time Off (PTO), including vacation and company holidays.
• Generous continuing education allowance.
• Employee stock options.