Director of Growth Marketing - Analytics

New York, New York, United States

Apply with AI Apply

Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, BiotechnologyIndustries

Requirements

Candidates should possess 8+ years of experience in marketing within financial services and B2B firms, holding a Bachelor’s degree in marketing, communications, or a related field. They must have an exceptional understanding of growth marketing and revenue marketing tactics, along with experience partnering closely with Sales teams (BDR, Account Managers, Sales Managers) to align inbound and outbound communications.

Responsibilities

The Director of Growth Marketing will lead demand generation planning and strategy, crafting scalable and repeatable campaigns inclusive of omni-channel approaches, and delivering against revenue targets. They will manage a team of growth marketers, fostering collaboration with other marketing and business teams, establishing partnerships with Sales teams, and leveraging data to make investment decisions. Additionally, the role involves managing a global marketing budget, identifying and vetting marketing investment opportunities, and delivering consistent reports with insights to ensure continuous improvement and quick identification of performance drivers.

Skills

Growth Marketing

Marketing Strategy

Demand Generation

Omni-channel Campaigns

ABM

Campaign Planning

Data Analysis

Leadership

Team Management

Cross-functional Collaboration

Revenue Generation

Marketing Metrics

ROAS

MQL

Nasdaq

Operates electronic stock exchange and financial services

About Nasdaq

Nasdaq operates one of the largest electronic stock exchanges in the world, providing a platform for buying and selling securities. It caters to a wide range of clients, including individual and institutional investors, as well as corporations. Nasdaq offers various financial products and services, such as the Nasdaq Smart Portfolio, which uses advanced analytics to help investors optimize their stock portfolios. Additionally, Nasdaq supports non-financial marketplaces and is recognized for its efforts in sustainable investment practices. The company earns revenue through transaction and listing fees, along with subscription services for its products. Nasdaq aims for global expansion and innovation, with nearly 40 offices around the world.

New York City, New YorkHeadquarters

1971Year Founded

$9,370.5MTotal Funding

IPOCompany Stage

Data & Analytics, Fintech, Financial ServicesIndustries

5,001-10,000Employees

Risks

Adenza acquisition's high price may affect shareholder confidence and stock performance.

Integration of Metrio's ESG software may face challenges, delaying expected benefits.

Nasdaq's secondary stock offering could lead to stock dilution, affecting shareholder value.

Differentiation

Nasdaq operates one of the world's largest electronic stock exchanges.

Nasdaq offers advanced analytics through its Smart Portfolio for investment optimization.

Nasdaq is a pioneer in sustainable investment practices with a focus on ESG solutions.

Upsides

Nasdaq's acquisition of Adenza expands its financial technology capabilities.

Nasdaq's secondary stock offering could provide capital for strategic investments.

Nasdaq Private Market's Series B financing indicates strong investor confidence.

Land your dream remote job 3x faster with AI

Try Jobo Free