Director of Demand Generation

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Data Management, Artificial Intelligence, Data PlatformsIndustries

Requirements

Candidates should possess a Bachelor's degree and demonstrate at least 7 years of experience in demand generation, with a proven track record of driving significant revenue growth. Experience with B2B marketing technologies and a deep understanding of the SaaS sales cycle are essential.

Responsibilities

As the Director of Demand Generation, you will lead the development and execution of integrated demand generation strategies to drive qualified leads and accelerate revenue growth. You will oversee a team of demand generation specialists, manage marketing budgets, and collaborate closely with sales to align marketing efforts with sales objectives. Additionally, you will analyze campaign performance, identify optimization opportunities, and continuously improve demand generation processes.

Skills

Demand Generation

Data Hub

Operational Data

Data Governance

Real-time Data Processing

Cross-system Data Integration

Conductor

Provides SEO technology and consulting services

About Conductor

Conductor provides technology and services focused on Search Engine Optimization (SEO) to help businesses enhance their online visibility and attract organic traffic. Their main product is an enterprise-level SEO platform that includes various tools for identifying content opportunities, optimizing existing content, and tracking SEO performance. This platform enables marketing teams to improve their search engine rankings and convert website visitors into customers. Conductor stands out from competitors by combining a user-friendly platform with personalized support and consulting services, ensuring clients can effectively implement their SEO strategies. The goal of Conductor is to help businesses achieve a higher return on investment from their digital marketing efforts through improved online presence.

New York City, New YorkHeadquarters

2008Year Founded

$210.7MTotal Funding

LATE_VCCompany Stage

Consulting, Consumer Software, Enterprise SoftwareIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Paid Sick Leave

Short-Term Disability

Long-Term Disability

Paid Parental Leave

Employee Assistance Program

Health Savings Account/Flexible Spending Account

Paid Holidays

Life Insurance

Phone/Internet Stipend

Risks

Acquia's new digital experience solution may attract Conductor's clients with its offerings.

Layoff anxiety in the tech sector could reduce Conductor's client marketing budgets.

Rapid acquisitions may lead to integration challenges and service disruptions for Conductor.

Differentiation

Conductor's Searchlight platform offers unique customer intent insights for content optimization.

The company provides customizable dashboards for effective SEO and content marketing strategies.

Conductor's acquisition of Searchmetrics enhances its European market presence and capabilities.

Upsides

Conductor's expansion in Europe is accelerated by acquiring Searchmetrics in February 2023.

The rise of AI-driven content optimization tools aligns with Conductor's technology focus.

Increased demand for local SEO services benefits Conductor's comprehensive platform offerings.

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