PlayVS

Director of Creative Services

United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Sports Technology, EsportsIndustries

About the Role

Employment Type: Full Time

We’re looking for a versatile and experienced Director of Creative Services to lead the development and execution of creative across brand, marketing, and product initiatives. This role serves as both the hands-on lead designer and the manager of our growing creative team, overseeing the full creative function at PlayVS. You’ll drive visual strategy, manage a growing design team, and deliver high-impact work across digital products, campaigns, partnerships, and live events. This is a hybrid role that blends creative leadership, team management, and design execution—perfect for a creative leader who wants to shape a fast-growing brand from the inside out. This role reports to the Chief Marketing Officer and works closely with product, partnerships, and content leads.

What You'll Do at PlayVS

  • Lead design strategy and execution across brand, marketing, and product experiences.
  • Serve as the lead designer while managing and mentoring a small, multidisciplinary team.
  • Create marketing assets for tournaments, social media, sponsorships, broadcasts, and digital campaigns.
  • Collaborate with cross-functional leaders (marketing, product, partnerships) to shape and evolve the creative vision and priorities.
  • Deliver cohesive branded experiences in partnership with internal teams and external sports organizations.
  • Design and maintain visual identity systems, including logos, event branding, and style guides.
  • Lead branded activations in collaboration with league and partner organizations.
  • Support product teams with UI/UX design for internal tools and user-facing applications.
  • Ensure brand consistency and creative excellence across all touchpoints.
  • Scale and maintain shared design systems across marketing and product.

We’d Love to Hear From You if You Have

  • 10+ years of experience across brand, marketing, and product design.
  • Proven experience leading design teams and providing mentorship and direction.
  • A strong, multi-disciplinary portfolio showcasing work in brand identity, marketing design, and digital product UI/UX.
  • Experience in campaign creative, tournament/event branding, social content, and digital advertising.
  • Ability to collaborate across marketing, product, partnerships, and external organizations.
  • Advanced proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, After Effects a plus).
  • Familiarity with tools like Notion, Slack, and Asana (or comparable tools) for project collaboration and management.
  • Experience working with design systems and product teams in agile environments.

Added Bonus If You Have

  • Experience in sports, esports, entertainment, or media.
  • Motion design or broadcast graphics experience.

Compensation & Benefits

Salary: $165,000 - $200,000 a year

PlayVS is proud to be a remote-first company, where employees can work almost anywhere within the United States. We have a simple and transparent remote-first level-based compensation structure. The salary range for this full-time remote position is $165,000 - $200,000, plus equity and comprehensive benefits. Our salary ranges are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by a number of factors, including job-related skills, location, experience, and relevant education or training.

Employee Benefits and Perks: PlayVS cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package for full-time employees, that includes but is not limited to:

  • Healthcare benefits (medical, dental, vision)
  • 401(k) plan
  • Wellbeing benefits (including Headspace and Peloton)
  • Flexible paid time off
  • Volunteer time off
  • Paid parental leave
  • Several paid holidays
  • Monthly mobile, wellness, and internet stipends!

Skills

Brand Design
Marketing Design
Product Design
UI/UX Design
Visual Strategy
Team Management
Mentorship
Brand Identity Systems
Design Systems
Creative Leadership

PlayVS

High school esports competition platform

About PlayVS

PlayVS provides a platform for high school students in the U.S. and Canada to participate in esports competitions, featuring games like League of Legends and Super Smash Bros. Ultimate. The platform simplifies scheduling, matchmaking, and record-keeping for teams, and is offered free of charge to schools to promote esports participation and skill development. PlayVS also connects high school esports to collegiate programs, awarding over $1 million in scholarships and partnering with staypluggedin.gg to help students secure financial support for their education. The company's goal is to foster student growth through esports while supporting high schools in building their programs.

Los Angeles, CaliforniaHeadquarters
2018Year Founded
$103.6MTotal Funding
SERIES_CCompany Stage
Education, Consumer Goods, GamingIndustries
51-200Employees

Risks

Competition from platforms like NASEF threatens PlayVS's market share.
Omnic.AI partnership may face challenges if AI feedback doesn't meet expectations.
Madden NFL Youth Championship may struggle if the game loses popularity.

Differentiation

PlayVS offers a free esports platform for high schools, fostering skill development.
The company bridges high school and collegiate esports, offering scholarships and prizes.
PlayVS partners with organizations like NFL and Special Olympics for unique esports events.

Upsides

Partnership with Omnic.AI enhances player development through AI-driven performance insights.
Collaboration with NFL for Madden NFL Youth Championship expands audience and cross-promotion.
Multi-year deal with New Mexico Activities Association boosts platform adoption in schools.

Land your dream remote job 3x faster with AI