Associate Manager, Lifecycle Marketing Operations
Ro- Full Time
- Junior (1 to 2 years)
The ideal candidate should possess a Bachelor’s degree in a related field, along with a minimum of 8 years of experience in CRM operations, demonstrating expertise in campaign management, process governance, and platform optimization. Strong leadership skills and a proven track record of building scalable processes and leading technical implementations are essential, as is the ability to collaborate effectively with cross-functional teams.
As the Director, CRM Operations, you will own and evolve Nutrafol’s CRM operations function, managing a team of specialists and partnering with various internal teams to execute marketing initiatives while optimizing the marketing tech stack. You will also project manage complex marketing initiatives, develop and enforce SOPs for campaign management, lead RFP and vendor evaluations, and support the integration and performance of martech platforms, ensuring flawless campaign delivery and measurable impact.
Natural supplements for hair growth and health
Nutrafol focuses on improving hair health by providing natural supplements aimed at addressing hair thinning and promoting hair growth. Their products are formulated with a blend of vitamins, minerals, and natural ingredients that target the underlying causes of hair loss, such as genetics, stress, diet, and environmental factors. Nutrafol sells these supplements directly to consumers through their website, offering personalized plans developed by naturopathic doctors to meet individual needs. Unlike many competitors, Nutrafol emphasizes a drug-free approach and backs its products with clinical studies to ensure safety and effectiveness. The company's goal is to help individuals achieve visibly thicker and stronger hair through tailored, data-driven solutions.