Director, Agency Growth Partnerships at Attentive

United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing Technology, AIIndustries

Requirements

10+ years of experience in agency partnerships, business development, or sales within Martech or adjacent industries with leadership experience managing a team
Proven track record of building and scaling agency ecosystems that drive measurable revenue growth
Strong understanding of marketing technology, industry trends, and the evolving agency landscape
Demonstrated success leading and developing high-performing teams
Exceptional communication, negotiation, and relationship-building skills, with the ability to influence at all levels
Data-driven and strategic thinker with a passion for turning insights into scalable programs

Responsibilities

Build and Scale Agency Partnerships: Develop and execute scalable programs—events, enablement initiatives, and community-building efforts—that strengthen our relationships with growth agencies and increase their revenue impact
Drive Net-New Acquisition: Identify, recruit, and onboard new agency partners aligned with Attentive’s customer base, creating a diverse and high-performing partner ecosystem
Cross-Functional Leadership: Partner with Product, Marketing, and Sales leadership to align strategies, influence roadmaps, and deliver joint go-to-market initiatives that accelerate growth
Coach and Develop Talent: Lead, mentor, and scale a team of Agency Partner Managers and the Agency Success team, building a high-performance culture and ensuring the team consistently exceeds targets
Be the Voice of the Agency Ecosystem: Advocate for and promote our partners externally in the marketing ecosystem. Advocate internally for agency partners by surfacing market insights and feedback, ensuring our partner program and product evolve with their needs

Skills

Key technologies and capabilities for this role

Agency PartnershipsPartner ManagementStrategic PlanningTeam LeadershipRevenue GrowthGo-to-Market StrategySales CollaborationMarketing CollaborationProduct CollaborationEcosystem Scaling

Questions & Answers

Common questions about this position

What type of employment is this position?

This is a full-time position.

What are the main responsibilities in this role?

You'll build and scale agency partnerships, drive net-new acquisition of agency partners, provide cross-functional leadership, coach and develop a team of Partner Managers and Agency Success leaders, and serve as the voice of the agency ecosystem.

What experience is needed for the Director of Agency Growth Partnerships role?

The role requires an experienced and strategic leader with skills in owning strategy and execution for scaling agency ecosystems, deepening partner engagements, building relationships, team leadership, and cross-functional collaboration.

What is the team structure for this position?

You will lead and mentor a team of Agency Partner Managers and Agency Success leaders as the head of the Agency Partnerships function.

What is the compensation or salary for this role?

This information is not specified in the job description.

Attentive

Personalized SMS marketing solutions for businesses

About Attentive

Attentive provides personalized SMS marketing solutions that help eCommerce businesses and direct-to-consumer (DTC) brands engage their customers through targeted text messaging. The platform uses APIs and webhooks to allow businesses to easily create and manage custom SMS campaigns. Unlike its competitors, Attentive operates on a subscription-based model, offering various features and premium customization options, which helps clients increase customer engagement and sales. The company's goal is to enhance customer relationships and drive revenue growth through effective communication.

Hoboken, New JerseyHeadquarters

2016Year Founded

$839.5MTotal Funding

SERIES_ECompany Stage

Data & Analytics, Consulting, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

Generous PTO

Medical, Dental, & Vision Insurance

Daily Lunch Delivery Credit

Equity

Remote Work & Wellness Benefits

Company-Wide Events & Employee-Led Activities

Risks

Competition from Textla could erode Attentive's market share in SMS marketing.

Over-reliance on AI may lead to data privacy concerns and regulatory scrutiny.

Dependency on third-party integrations like ParTech poses risks if partnerships dissolve.

Differentiation

Attentive leads in AI-driven SMS marketing with hyper-personalized messaging solutions.

The company offers seamless integration with APIs and webhooks for efficient communication.

Attentive's subscription model ensures steady revenue with premium add-ons for customization.

Upsides

Attentive saw 128% revenue growth in the UK, highlighting demand for AI solutions.

Partnership with ParTech enhances restaurant loyalty programs, boosting customer retention.

Attentive's AI Journeys and AI Pro offer unique one-to-one marketing, differentiating them.

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