Digital Marketing Manager at Pattern

Lehi, Utah, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

E-commerce, Technology, MarketingIndustries

Requirements

Bachelor’s degree in Marketing, Business, Communications or a related program
2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
Demonstrable Excel knowledge, data analysis, and problem solving skills
Prior experience in managing client relationships and communicating with key internal & external partners
Demonstrable quickness in learning new things and an ambitious attitude
Obsessed with data, partner success, taking action, and changing the game; high hustle, touch of nerd, proactive, persistent, high standards, efficient, intelligent, organized, high-energy builder
Preferred: Working history with the Amazon advertising platform and third party tools like Helium 10, Pacvue, Viral Launch, etc
Preferred: Knowledge of advanced auto-bid tools, such as Marin or DS3
Preferred: Skills in web analytics and relevant attribution models
Preferred: Experience in retail revenue strategy

Responsibilities

Manage and delegate the creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc
Perform market research to build tailored and relevant full-funnel strategies for clients
Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas
Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity
Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners

Skills

Key technologies and capabilities for this role

PPCDisplay CampaignsAmazon AdvertisingWalmart AdvertisingGoogle AdsFacebook AdsMarket ResearchData AnalysisDigital Advertising

Questions & Answers

Common questions about this position

What is the work arrangement for this role?

This is a full-time role with a hybrid schedule, requiring three days in the office and two days remote per week, based in Lehi, Utah.

What are the required qualifications for this position?

Candidates need a Bachelor’s degree in Marketing, Business, Communications or related field, 2+ years of experience in digital marketing preferably in paid search and display advertising (Google Ads, Facebook, etc.), demonstrable Excel knowledge, data analysis, and problem solving skills, prior experience in managing client relationships, and a quickness in learning new things with an ambitious attitude.

What does the company culture look like at Pattern?

Pattern emphasizes employee experience at the center of its business model, has been recognized as one of Newsweek’s Global Most Loved Workplaces, and seeks proactive, persistent team members with high standards who hustle to turn data into profitable insights and drive partner success.

What salary or compensation does this role offer?

This information is not specified in the job description.

What makes a strong candidate for this Digital Advertising Strategist role?

Strong candidates are intelligent, organized, high-energy builders obsessed with data and partner success, with experience in PPC and display campaigns, market research, client relationship management, and a proactive attitude to test strategies and align with partner goals; preferred experience with Amazon advertising is a plus.

Pattern

Ecommerce acceleration and competitive analysis

About Pattern

Pattern.com focuses on ecommerce acceleration, particularly on Amazon, by providing a free digital shelf management software that analyzes data from millions of searches and products. This tool uses machine learning to give brands insights into their competition, helping them optimize their product listings. Unlike competitors, Pattern.com offers both free tools and premium services, including market insights and consultancy, to help brands grow on Amazon. The company's goal is to empower brands to enhance their visibility and sales on one of the largest online marketplaces.

Lehi, UtahHeadquarters

2013Year Founded

$269.4MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Data & Analytics, Consulting, Consumer GoodsIndustries

1,001-5,000Employees