Digital marketing manager at Believer

Manila, Metro Manila, Philippines

Believer Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
MusicIndustries

Requirements

  • Strong knowledge of social media and online promotion strategies
  • Ability to build creative and innovative artist development campaigns
  • Data driven & results oriented: ability to analyse and use data to optimize development
  • Structured, organized, ability to follow process and monitor budgets
  • Knowledgeable about market trends, music industry developments and digital innovations
  • Excellent written and verbal communication skills
  • Highly motivated and organised with excellent time management skills
  • A team player with creative ideas and a positive attitude
  • Passion for music
  • Fluent in English and local language
  • Strong experience, insights and great results with an "Always On" strategy (plus points if work has been recognized at creative digital or advertising awards)
  • Build strong Case Studies

Responsibilities

  • Create & Execute Creative & Effective Campaigns across content (including AR, VR, video and pop culture), social & digital media channels, CRM, media buy
  • Be very effective at audience development and Engagement (Socials, CRM)
  • Plan, manage, monitor and optimize digital marketing budget, across a range of small to large campaigns
  • Be analytical, data driven, and delivers insightful reports with clear action points
  • Research artists’ target audience and position in market through thorough analysis of all data available
  • Elaborate the artists’ development strategy on digital media platforms, defining the content to be produced, platforms to utilize, optimal schedule and budget, and coordinate the execution
  • Leverage the artists’ channels to grow audience, and increase engagement by implementing both organic activations and paid media campaigns, through relevant online and social media platforms, including YouTube, Instagram, TikTok, influencers etc
  • Manage and monitor digital marketing budgets, set and maintain KPIs, while delivering weekly reports on digital marketing performance for the artists, external stakeholders and relevant cross functions teams

Skills

AR
VR
Video Content
Social Media
Digital Media
CRM
Media Buying
Audience Development
Budget Management
Data Analysis
Market Research
Campaign Management

Believer

Global gaming company creating immersive experiences

About Believer

Believer.gg operates in the digital entertainment industry, focusing on creating immersive gaming experiences. The company develops popular games like Words With Friends, League of Legends, Destiny, and PvZ, and aims to provide players with more than just gameplay by incorporating lifestyle elements and community building into their games. Their products function as platforms where players can engage emotionally and financially, enhancing their overall gaming experience. Unlike many competitors, Believer.gg emphasizes the importance of player investment and strives to deliver high-quality experiences that justify that investment. The company's goal is to capitalize on the growing global gaming community and to create next-generation experiences that fulfill players' dreams.

West Hollywood, CaliforniaHeadquarters
2023Year Founded
$77.8MTotal Funding
SERIES_ACompany Stage
Entertainment, GamingIndustries
51-200Employees

Risks

Believer's 3-5 year timeline may lead to missed market opportunities.
Focusing on open-world multiplayer games may limit diversification.
High expectations from investors could pressure Believer to meet ambitious goals.

Differentiation

Believer focuses on player-centric, immersive gaming experiences with community-building elements.
The company is led by industry veterans from Riot Games, enhancing its credibility.
Believer aims to innovate in open-world multiplayer games, a growing genre.

Upsides

Believer raised $55 million, providing strong financial backing for growth.
The rise of AI tools enables high-quality game development with fewer resources.
Cross-platform play trends could enhance player engagement for Believer's games.

Land your dream remote job 3x faster with AI