Design Director, Blue Apron at Wonder

New York, New York, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Food & BeverageIndustries

Requirements

8+ years of experience, with at least 3-5 years managing a design team
Strong portfolio showcasing a sophisticated visual aesthetic and diverse range of design work with experience in marketing 360, print, and packaging
Proven track record of successfully managing people and growing creative talent
Expertise in design software, including Adobe Creative Suite, Figma, Sketchup, and other relevant tools
Deep understanding of user-centered design principles and experience creating engaging consumer experiences
Strong understanding of print, digital marketing, e-commerce, and social media best practices as they relate to design and brand identity
Approach challenges with positivity while keeping both the team and customers central in decisions
Self-motivated with a high level of initiative, thriving in a fast-paced, rapidly evolving environment while maintaining high creativity and attention to detail
Exceptional communication and presentation skills, with ability to articulate design concepts and strategies to both creative and non-creative stakeholders
Passion for food, culinary innovation, and delivering best-in-class customer experiences

Responsibilities

Lead, mentor, and develop the design team to operate at a high strategic and creative level; foster a culture of creativity, collaboration, and accountability while supporting individual growth
Create and maintain a comprehensive style guide to define and manage the evolution of the design strategy as the brand evolves
Oversee, review, and approve all design output to maintain the highest standards of quality and brand consistency
Work hands-on to concept campaigns and projects, build art direction, work directly with the studio team to create assets, and maintain design workload for final marketing deliverables
Collaborate with cross-functional leaders to develop and present design concepts and the rationale behind design decisions
Oversee and optimize the briefing, request, and review process for design needs to ensure clear communication, effective prioritization, and on-time delivery of assets across multiple stakeholders and channels; integrate design trends and tools to drive continuous improvement and innovation

Skills

Design Leadership

Visual Design

Design Systems

Style Guides

Brand Strategy

Digital Marketing

Packaging Design

Print Design

CRM Design

Quality Control

Wonder

Curated multi-restaurant meal delivery service

About Wonder

This company excels in the food delivery industry by offering a distinctive approach that allows customers to enjoy a curated selection of meals from top chefs and restaurants, all through a single delivery. Its commitment to enhancing dining convenience through advanced on-site cooking technology and efficient delivery systems positions it as a leader in its sector. Working here, one would be part of a team that values streamlined service delivery and culinary excellence, making it an attractive employer for those passionate about food technology and customer satisfaction.

New York City, New YorkHeadquarters

2018Year Founded

$1,507.7MTotal Funding

LATE_VCCompany Stage

Consumer Software, Design, EducationIndustries

1,001-5,000Employees

Benefits

Competitive Salary Package

Equity and 401K matching

Medical Plan

Dental Plan

Vision Plan

Risks

Increased competition from Uber Eats and DoorDash could impact Wonder's market share.

Integration challenges from Grubhub acquisition may affect service quality and efficiency.

Rising fuel costs could increase operational expenses for Wonder's truck-based model.

Differentiation

Wonder operates truck-based restaurants, ensuring fresh, on-site food preparation.

Wonder's acquisition of Grubhub expands its market presence and delivery capabilities.

Partnerships with local farms enhance food quality and appeal to health-conscious consumers.

Upsides

Wonder raised $950M in Series C funding, boosting its growth potential.

Integration of AI for route optimization can reduce costs and improve delivery times.

The trend of ghost kitchens allows Wonder to expand menu offerings without physical space.

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