Growth Marketing Manager
Tebra- Full Time
- Junior (1 to 2 years)
Candidates should have expertise in CRM management, particularly in marketing automation using tools such as HubSpot and Customer.io. Proficiency in customer segmentation, AB testing, and experience working with large language models for personalization are preferred. Strong analytical skills to pilot performance and build dashboards are essential.
The CRM & Growth Ops role involves designing, launching, and optimizing impactful multi-channel CRM campaigns focused on acquiring and converting prospects. Responsibilities include analyzing customer behavior, identifying optimization levers, and implementing actions to maximize conversion and customer satisfaction. The role also requires leveraging AI for personalized messaging and creating optimized CRM workflows to enhance sales team effectiveness, while collaborating with Brand, Sales, Product, and Operations teams.
Contextual advertising technology for brands
Zefr focuses on contextual advertising, helping brands place their ads alongside relevant content without using personal information. Their technology is especially effective for video ads on platforms like YouTube and Facebook, allowing brands to reach specific audiences while maintaining user privacy. Zefr's Contextual Data Management Platform organizes brand preferences to deliver targeted ad campaigns with high engagement rates. The company differentiates itself by prioritizing privacy-compliant advertising, making it a valuable partner for brands looking to optimize their digital marketing efforts.