felix

Creative Strategist - Independent Contractor

Canada

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Digital Health, Marketing & AdvertisingIndustries

Requirements

Candidates should have 7+ years of experience in a creative production environment, either managing a creative team or collaborating closely with them. Strong analytical skills and familiarity with performance metrics and performance funnels across platforms are required, along with the ability to leverage AI tools and manage the production process effectively.

Responsibilities

The Creative Strategist will serve as the creative leader, generating fresh ideas and new angles for growth advertising based on industry experience and ad research. They will lead team creative brainstorm sessions, craft detailed briefs for new ad concepts and optimizations, manage the production process from brief to delivery, leveraging internal creative and compliance teams. The role also involves building and maintaining a pipeline of creative testing, owning the UGC creative process, and developing a comprehensive testing roadmap to drive data-driven innovation while remaining attuned to consumer and industry trends.

Skills

Creative strategy
Performance marketing
Ad research
Brainstorm facilitation
Brief creation
Campaign optimization

felix

Online platform for telemedicine services

About felix

Felix provides an online platform that allows patients to receive medical treatment without needing to visit a doctor's office or pharmacy. The process involves three steps: patients fill out a health questionnaire, a healthcare practitioner from Felix's network creates a personalized treatment plan, and the prescribed medication is delivered directly to the patient's home in discreet packaging. This service is designed for those who prioritize convenience, privacy, and timely access to healthcare. Felix differentiates itself from competitors by emphasizing compassion and non-judgment in its approach, aiming to reduce stigma around seeking medical help. The goal of Felix is to make healthcare more accessible and supportive for all Canadians, as evidenced by the trust of over 500,000 users.

Key Metrics

Toronto, CanadaHeadquarters
2019Year Founded
$24.1MTotal Funding
SERIES_BCompany Stage
Consumer Software, HealthcareIndustries
201-500Employees

Benefits

Remote Work Options
Flexible Work Hours

Risks

Competition from established telemedicine platforms like Maple and Babylon Health is increasing.
Potential regulatory challenges could impact Felix's operational processes in Canada.
Data privacy concerns may affect customer trust in telemedicine platforms.

Differentiation

Felix offers a seamless three-step healthcare process for Canadian patients.
The company emphasizes compassionate, non-judgmental care to reduce healthcare stigma.
Felix provides discreet home delivery of medications, enhancing privacy and convenience.

Upsides

Felix raised CDN$18M in Series B funding to expand service offerings.
Partnership with Consonant Skincare diversifies product offerings and revenue streams.
Increased demand for virtual mental health services boosts Felix's market potential.

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