Brand Strategist and Creative Copywriter (Fractional and Intern)

Position Overview

• Location Type: Remote
• Job Type: Contract
• Salary: Not specified
• Description: Substance is seeking a dynamic Brand Strategist and Creative Copywriter on a fractional or intern basis. This role combines strategic brand development with creative writing to help shape and communicate the brand narratives of our diverse clients.

Requirements

• Skills & Expertise:
  • Strong understanding of brand strategy, positioning, and messaging.
  • Exceptional creative writing skills, with a knack for crafting persuasive and engaging copy.
  • Proficiency in using digital marketing tools and platforms.
• Experience:
  • 1-3 years of experience in brand strategy, marketing, or copywriting, preferably in an agency or consultancy environment.
  • Experience developing and implementing creative campaigns and branding initiatives.
• Education:
  • Pursuing or holding a degree in Marketing, Communications, Advertising, or a related field.
• Personal Attributes:
  • A team player with strong collaboration skills and the ability to work independently.
  • Highly adaptable and willing to learn and grow in a fast-paced environment.
  • Passion for creativity, storytelling, and the ever-evolving landscape of branding.

Responsibilities

• Brand Strategy Development:
  • Collaborate with clients to establish brand positioning, messaging, and identity.
  • Conduct market research to identify trends, customer insights, and competitive landscapes.
• Creative Copywriting:
  • Craft persuasive and engaging copy for various platforms (websites, social media, marketing materials, advertising campaigns).
  • Collaborate with design and marketing teams to ensure cohesive messaging and brand voice.
• Campaign Development:
  • Develop creative campaign concepts and strategies aligned with client objectives.
  • Create and pitch ideas for marketing initiatives, ensuring integration of brand strategy and creative storytelling.
• Performance Tracking and Optimization:
  • Monitor and analyze the performance of brand initiatives and campaigns.
  • Gather feedback from clients and stakeholders to refine strategies and copy.

Application Instructions

• Please submit your resume along with a portfolio showcasing examples of your brand strategy work and creative copywriting.

Company Information

• Company: Getsubstance.co Pte. Ltd.
• EA License: 24C2398
• Department: Marketing & Communications
• Published: 2025-05-14
• Remote: Yes
• Language: en
• Additional Details:
  • Employment Type: Contract
  • Workplace: Remote