Copywriter

Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Part TimeJob Type

UnknownVisa

Education Technology, Online LearningIndustries

Requirements

Candidates should possess 3+ years of experience in copywriting, content marketing, or a related field, along with a strong portfolio demonstrating experience in crafting marketing copy for digital and traditional platforms. Familiarity with AI tools for content creation, optimization, and automation is required, as well as experience writing for diverse formats.

Responsibilities

The Associate Creative Director will create compelling product positioning and value props tailored to our core audiences, develop clear, engaging, and brand-aligned copy for various marketing channels, collaborate with marketing managers and product teams, utilize AI tools to enhance content generation and streamline workflows, conduct research on industry trends and customer insights, assist in defining brand voice guidelines, edit and proofread copy, adapt content strategies based on data, manage multiple projects, and partner with channel marketing leads for A/B testing.

Skills

Copywriting

Content Creation

Brand Design

Marketing

Visual Design

AI Tools

Strategic Thinking

Social Media

Web Content

Video Content

Email Campaigns

Advertising

Product Positioning

Value Propositions

Customer Personas

Channel Best Practices

Storyboarding

Creative Strategy

Competitor Analysis

Creative Briefs

Study.com

Online education platform with diverse courses

About Study.com

Study.com provides a wide range of online learning resources and courses for students, educators, and professionals. The platform offers video lessons, quizzes, and study materials that cater to K-12 students, college students, homeschoolers, and working professionals. Users can access the content through a subscription-based model, which includes different plans like the College Accelerator Edition that allows access to credit-granting exams. This model ensures consistent revenue and offers group pricing for schools, making it appealing for educational institutions. Unlike many competitors, Study.com focuses on a diverse clientele and provides both subscription access and individual course purchases, allowing users flexibility in their learning journey. The goal of Study.com is to make education more accessible and flexible for everyone.

Mountain View, CaliforniaHeadquarters

2015Year Founded

DEBTCompany Stage

EducationIndustries

1,001-5,000Employees

Benefits

100% paid health, vision, and dental insurance for employees

401(k) with employer match

20 - 30 PTO days each year (increases with tenure)

10 paid holidays

Work at home setup stipend

Company-sponsored gym memberships

Free Caltrain Pass

Tuition reimbursement and gift matching programs

Risks

Smartwatch distractions may affect Study.com's effectiveness in strict policy environments.

Generative AI tools like ChatGPT could overshadow Study.com's offerings.

Competitors offering similar free resources may challenge Study.com's unique value.

Differentiation

Study.com offers AI-powered Praxis Core Prep, enhancing teacher certification success.

Recognized in GSV 150 list for four consecutive years, showcasing digital learning leadership.

Subscription-based model ensures steady revenue with diverse course offerings.

Upsides

Growing demand for AI-enabled educational tools boosts Study.com's market potential.

Partnership with Teach For America expands reach in underserved communities.

Virtual cultural exchange programs present new opportunities for content expansion.

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