[Remote] Content Marketing Manager at 1Password

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, SoftwareIndustries

Requirements

Candidates must possess over 5 years of professional writing experience, with a portfolio showcasing web pages and ad creative demonstrating strong headline/CTA craft and message clarity. A minimum of 2 years of experience creating web and paid media content (landing pages, Google/LinkedIn ads) with a performance mindset (CTR/CVR/CPL) is required. Additionally, 2+ years of writing for a B2B technology company, preferably in cybersecurity, is necessary. Demonstrated experience in A/B testing copy and working with analytics dashboards (e.g., GA4, Looker, Optimizely, VWO) is essential. Fluency in collaborating with performance marketing, PMM, and Digital Web Experience teams, along with the ability to work in Figma and CMSes, is required. Experience guiding AI-assisted ideation while safeguarding voice and accuracy is also expected.

Responsibilities

The Content Marketing Manager will own conversion-focused web copy for 1Password.com, including the home page, campaigns, and landing pages, from brief to delivery, ensuring message-to-visual alignment with Creative and Digital Web Experience teams. They will write, test, and iterate paid media copy (search, display, paid social, video) with the performance team, producing multiple variants per asset with clear hypotheses. Collaboration with SEO and Analytics teams for A/B testing headlines/CTAs, interpreting performance data, and scaling successful treatments is expected. The role involves translating complex security and identity concepts into simple, human benefits for diverse buyer personas and contributing to message maps and page briefs. Maintaining and evolving brand voice across short-form content surfaces and partnering with designers in Figma to prototype copy in context are also key responsibilities. Documenting and socializing copy guidelines for web/ads will be part of the role.

Skills

Content Marketing

Copywriting

Landing Page Creation

Ad Copywriting

Cybersecurity

Performance Marketing

Digital Marketing

SEO

SEM

Content Strategy

Editing

Optimization

Collaboration

Communication

1Password

Password management and secure access solution

About 1Password

1Password provides a password management and secure access solution that helps businesses manage and protect their sensitive information. The platform allows employees to securely access applications and share important data like logins and documents while keeping other information private. It operates on a subscription model, offering various plans to meet the needs of different organizations. 1Password integrates with existing identity and access management systems such as Azure AD and Okta, enabling automatic employee provisioning and enhancing security without disrupting workflow. The goal of 1Password is to help businesses improve their cybersecurity measures while ensuring ease of use and maintaining productivity.

Toronto, CanadaHeadquarters

2005Year Founded

$894.9MTotal Funding

SERIES_CCompany Stage

Enterprise Software, CybersecurityIndustries

1,001-5,000Employees