PolicyMe

Business Development Representative (Remote)

Canada

Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
Insurance, SaaS, Financial ServicesIndustries

Position Overview

  • Location Type: Remote-first (Toronto-based)
  • Job Type: Full-time
  • Salary: Not specified

PolicyMe is modernizing the Canadian insurance landscape. We are a remote-first, Toronto-based startup seeking a Business Development Representative (BDR) to join our growth engine. This role is ideal for individuals looking to learn how to sell a tech-forward, customer-centric insurance experience, focusing on outbound prospecting, qualifying leads, and booking meetings. It's an opportunity to build and shape a brand-new BDR function, influencing sales strategies and tactics.

Responsibilities

  • Own the top-of-funnel by identifying and engaging potential clients through outbound calls, emails, and creative prospecting strategies.
  • Reactivate cold leads and reach out to high-potential prospects who haven’t engaged with us yet.
  • Qualify and convert inbound leads by understanding their needs and booking meetings for the advisor team.
  • Work in close collaboration with Advisors to optimize hand-offs and conversions post-meeting.
  • Maintain accurate records in HubSpot, track pipeline health, and report on outreach and conversion metrics.
  • Analyze lead data, run tests on outreach sequences, and continuously improve performance.
  • Share insights with Sales and Marketing to help refine customer targeting and messaging.
  • Help define what “great” looks like in the BDR role and strive to exceed it.
  • Position yourself for internal growth into a licensed advisor role by building a strong foundation in process, outreach, and customer experience.

Requirements

  • 1–3 years of experience in outbound sales, business development, or customer-facing roles (fintech, telco/wireless, or early-stage SaaS experience is a plus).
  • A builder mentality: ability to test, tweak, and improve sales processes and scripts.
  • Strong communication skills with the ability to build trust quickly.
  • High-energy and performance-driven, with experience managing a pipeline and hitting activity metrics.
  • Confident making 100+ calls/day, iterating fast, and staying resilient.
  • Comfort working in a fast-moving, high-growth environment with limited structure.
  • Familiarity with HubSpot or similar CRM tools is a bonus.
  • Bonus points for former athlete experience or a love for competitive, team-first environments.

Company Information

PolicyMe is modernizing insurance with a tech-forward, customer-centric approach. We offer a remote-first work environment with company-paid social events and the option to work from our Toronto office.

Why Join Us

  • Generous PTO – 20 vacation days.
  • Access to a comprehensive benefits plan.
  • Remote-first team with company-paid, in-person socials and the option to work from our Toronto-based office.
  • Resources for professional development, including an L&D budget, bi-annual performance reviews, and ongoing feedback.
  • Clear growth track to a licensed advisor role, with mentorship and coaching.
  • Work with an empathetic, high-performing team in a flexible, results-oriented environment.

Skills

Outbound prospecting
Lead qualification
Inbound lead management
Customer engagement
Sales strategies
CRM tools
Communication skills
Creative prospecting

PolicyMe

Online platform for affordable life insurance

About PolicyMe

PolicyMe simplifies life insurance for Canadians by offering affordable coverage options, including critical illness insurance, through an easy-to-use online platform. Customers can access straightforward advice and apply for policies digitally, which helps reduce costs and allows the company to offer lower premiums. Unlike traditional insurance providers, PolicyMe operates with a digital-first approach, minimizing overhead expenses and passing the savings on to clients. The company is backed by reputable partners, enhancing its credibility and financial stability. PolicyMe aims to ensure transparency and customer satisfaction, handling claims with care and using customer feedback to improve services. Additionally, the company fosters a positive work environment through team-building events, even while operating remotely.

Toronto, CanadaHeadquarters
2018Year Founded
$20.5MTotal Funding
SERIES_ACompany Stage
Fintech, Financial ServicesIndustries
51-200Employees

Benefits

Paid Vacation
Stock Options
Remote Work Options
Professional Development Budget
Flexible Work Hours

Risks

Increased competition from other insurtech startups may erode PolicyMe's market share.
Rapid technological advancements require continuous investment in platform upgrades.
Potential regulatory changes in Canada could increase compliance costs for PolicyMe.

Differentiation

PolicyMe offers the most competitive life insurance pricing in Canada.
The company provides a fully-underwritten term life policy without unnecessary features.
PolicyMe's digital-first approach reduces overhead, offering lower premiums to customers.

Upsides

PolicyMe raised $18 million in Series A funding, boosting its market position.
The launch of Critical Illness Insurance covers 44 conditions, more than average insurers.
Increased demand for digital insurance aligns with PolicyMe's online platform strategy.

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