Associate Manager, Digital Consumer Marketing at Conde Nast

New York, New York, United States

Apply Now

Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Publishing, Digital MarketingIndustries

Requirements

Minimum of 1 to 3 years of relevant digital marketing, growth marketing, or subscriptions marketing experience as an individual contributor in a publishing, advertising, ecommerce or retail organization
Grasp of direct response marketing tactics that drive engagement

Responsibilities

Own end-to-end site full funnel marketing campaign execution from set-up to QA for subscription acquisition
Responsible for campaign measurement, reporting, and budgeting of daily performance and A/B testing against relevant KPIs and team goals of acquisition, CVR, engagement, and revenue
Play a key role in growing and monetizing identified and paid digital audience through an iterative, data-driven test-and-learn approach including segmentation, price testing, paywall testing, and order page/post-purchase optimizations
Communicate channel and campaign performance on a daily, weekly, and monthly basis to cross-functional partners and key stakeholders
Partner with the Creative Department in the project management and creative strategy (briefing, tracking, and delivery) of all digital campaign assets
Collaborate with Marketing Manager and Editorial Brand Leads to maintain a consistent brand voice on site, organic social, email, app, and newsletter assets
Project manage Marketing Operations Agency and Product team to ensure successful end-to-end site campaign set-up, deployment, and QA
Assist with the development of marketing and go-to-market test strategy for some of our biggest brands, with focus on brand tentpole moments
Keep finger on the pulse of the competitive and market landscape to help identify and recommend marketing opportunities
Assist with ad-hoc written and analytical requests
Maintain internal marketing line calendar and marketing operations launch calendar

Skills

Key technologies and capabilities for this role

Digital MarketingA/B TestingCampaign ManagementFull Funnel OptimizationData-Driven MarketingCross-Functional CollaborationSite MarketingConsumer RevenueGo-to-Market Strategy

Questions & Answers

Common questions about this position

What is the location for this Associate Manager role?

The position is based in New York, NY.

What salary or compensation is offered for this position?

This information is not specified in the job description.

What key skills are required for the Associate Manager, Digital Consumer Marketing role?

Key skills include end-to-end campaign execution, data-driven test-and-learn approaches like A/B testing and optimizations, campaign measurement and reporting, cross-functional collaboration, and project management with creative teams.

What is the company culture like at Condé Nast?

The culture emphasizes collaboration across departments like Consumer Revenue, Product, Edit, Audience Development, Data Science, and Creative teams, with a focus on organized teamwork, communication at all levels, and data-driven strategies to maximize ROI and user experience.

What makes a strong candidate for this role?

A strong candidate is an organized team player skilled in cross-functional collaboration, data-driven testing, campaign execution, and communication with stakeholders to drive acquisition, engagement, and revenue growth.

Conde Nast

About Conde Nast

N/AHeadquarters

N/AYear Founded

N/ACompany Stage

Consulting, Consumer Goods, EntertainmentIndustries

Benefits

Paid Vacation

Hybrid Work Options

401(k) Company Match

Bupa Private Healthcare

Parental Leave

Wellness Program

Performance Bonus

Risks

Decline in print media consumption impacts traditional magazine sales for Conde Nast.

Increased competition from agile digital-native media companies challenges Conde Nast.

Rising ad-blocker usage reduces effectiveness of Conde Nast's online advertising revenue.

Differentiation

Conde Nast leverages AI-driven content personalization to enhance user engagement.

The company focuses on sustainability, appealing to environmentally conscious consumers.

Conde Nast collaborates with influencers to effectively reach younger audiences.

Upsides

Short-form video content is a growing opportunity for Conde Nast's digital strategy.

The podcast industry's growth offers expansion potential for Conde Nast's audio content.

AI-driven personalization enhances user engagement and retention for Conde Nast.

Land your dream remote job 3x faster with AI

Try Jobo Free