[Remote] Growth Marketing Associate at Sleeper

United States

Sleeper Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Self-starter with a bias toward action and experimentation
  • Creative and analytical
  • Comfortable managing and scaling budgets
  • Skilled at identifying trends and generating buzz
  • Passionate about sports, with a solid understanding of fantasy sports, daily fantasy (DFS), or Sleeper’s Picks product
  • Experience with paid acquisition, content marketing, or influencer partnerships (Preferred)
  • Experience in affiliate management or creator outreach (Preferred)
  • Familiarity with analytics tools like Tableau, Amplitude, or similar (Preferred)
  • Basic design or asset creation skills (Figma experience a plus) (Preferred)
  • Comfortable appearing on camera for paid or organic social content (Preferred)
  • Knowledge of sports culture and trends (Preferred)

Responsibilities

  • Ideate, create, and test a variety of video, image, audio, and text creatives across paid and organic channels
  • Build, optimize, and scale paid acquisition and influencer campaigns
  • Support affiliate program outreach and creator partnerships to expand Sleeper’s network and drive new users
  • Analyze conversion, retention, and campaign performance metrics to inform growth strategy
  • Identify and test new social, affiliate, and content marketing opportunities
  • Collaborate with design, content, and product teams to ensure timely delivery of campaigns
  • Contribute ideas in team brainstorms and help shape creative direction across marketing initiatives

Skills

Sleeper

Fantasy sports platform with social features

About Sleeper

Sleeper operates a platform for managing fantasy sports leagues, particularly focusing on fantasy football and bracket pools. Users can engage with the platform through features like in-app chat, live game watching, and an easy-to-navigate design, which fosters communication and shared experiences among sports fans. Unlike many competitors, Sleeper does not rely on advertisements for revenue; instead, it offers premium features and services, such as advanced draft modes and customization options, to enhance the user experience. This focus on quality and user engagement has led to significant growth, with over 4 million users and high retention rates. Sleeper's goal is to create a social and immersive fantasy sports environment that keeps users engaged throughout the sports season.

San Francisco, CaliforniaHeadquarters
2014Year Founded
$67.3MTotal Funding
SERIES_CCompany Stage
Consumer Software, GamingIndustries
51-200Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Retirement Plan

Risks

New fantasy sports platforms with innovative features may erode Sleeper's market share.
Sports betting apps integrating fantasy elements may attract users from Sleeper.
Stricter data protection regulations could impact Sleeper's data-driven features.

Differentiation

Sleeper offers an ad-free experience, unlike many competitors in the market.
The platform includes in-app chat and live game watching for enhanced user interaction.
Sleeper focuses on a premium user experience with advanced draft modes and customization.

Upsides

Increased interest in women's sports offers expansion opportunities for Sleeper.
Blockchain integration can enhance security and transparency for Sleeper users.
The rise of micro-betting could boost user engagement on Sleeper's platform.

Land your dream remote job 3x faster with AI