Marketing Opportunities
GroqFull Time
Entry Level & New Grad, Junior (1 to 2 years), Mid-level (3 to 4 years)
Candidates should possess a relevant diploma or degree in Media, Marketing, Advertising, or a related field, along with 2-4 years of experience in media planning and performance marketing, preferably within a media or agency setting. They should have Genai experience and a passion for innovation, as well as strong analytical skills and the ability to interpret data into actionable insights. Proficiency in digital marketing tools, Genai platforms, and a deep interest in technology are also required.
The AI Performance Marketing Executive will support the execution of data-driven media strategies to enhance content performance, aligning media performance marketing strategy with overarching client media strategy objectives, and defining target audience groups and recommended budget spend. They will conduct market research, remaining abreast of category and platform trends, facilitate and manage Genai media tool connections, perform content analysis, manage and oversee connected media platforms, establish key performance metrics, analyse campaign results, provide insights on best-performing content formats, manage the process to re-brief the content studio for optimization, engage with clients regularly, deliver weekly performance reports, and attend sustainability training.
Creates customized in-house marketing agencies
OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.