Virtuous

Nonprofit CRM and fundraising platform

Phoenix, Arizona, United States

About Virtuous

Virtuous provides a customer relationship management (CRM) and fundraising platform specifically designed for nonprofit organizations. The platform helps these organizations manage their donor relationships and enhance their fundraising efforts. It includes tools for donor management, marketing automation, and executing campaigns across multiple channels. Users can analyze donor data through segmentation analytics and automate personalized donor journeys, which helps create a more engaging experience for supporters. Unlike many competitors, Virtuous focuses on treating all donors as major donors, which encourages long-term relationships and support. The goal of Virtuous is to simplify the fundraising process for nonprofits, enabling them to effectively connect with their donors and increase their overall impact.

Phoenix, ArizonaHeadquarters
2014Year Founded
$50.8MTotal Funding
LATE_VCCompany Stage
Consulting, Social ImpactIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Vacation
Family Planning Benefits
Employee Recognition
Community Engagement

Risks

Emerging CRM platforms with lower costs could erode Virtuous's market share.
Economic downturns may reduce nonprofits' budgets for CRM solutions.
Data privacy concerns and regulations pose challenges for maintaining compliance.

Differentiation

Virtuous offers a CRM tailored specifically for nonprofit organizations.
The platform includes tools for donor engagement, retention, and increased donations.
Virtuous provides marketing automation, including email and social media integration.

Upsides

Virtuous raised $100M to develop AI tools and expand platform features.
The company achieved 525% growth over the past three years.
Virtuous launched VirtuousBI for enhanced data analytics and donor insights.

Funding

Total raised$50.78 M
Latest valuation$90.00 M
StageLATE_VC